Willie Davis
Marketing Manager, Autoweek Magazine | @WillieJ_DavisI have been working in marketing for 9 years working in both traditional and social marketing including media planning, social media marketing and gorilla marketing in industries ranging from automotive, retail and technology. Also, I am a freelance marketing and social media consultant here in the metro Detroit area lending my services to various start-up companies.
I am the Marketing Manager at Autoweek Magazine in Detroit where I manage a diverse number of marketing assignments such as creating and delivering marketing materials, managing events, day-to-day sales support, ongoing development and support of subscriber initiatives, and ensuring brand identity consistency. Previously, I was the Social Media Marketing Manager for/Dimension Data Americas where managed all social media communities and content for the organization as well as integrating social media into various marketing programs and campaigns.
In 2015, I received a HubSpot Inbound Marketing Certification as well as a Cisco Partner Marketing Professional Certification and Advanced Social Marketing Certification from the eMarketing Association I received in 2014.
Specialties:
Social Marketing Strategy, Planning, and Management, Social Media Marketing Campaigns, Social Media Content Curation, Traditional and Digital Marketing Strategy and Planning, Social Selling/Training, Blogging, Partnerships and Sponsorships, Account Management, Automotive Marketing, Automotive Industry Insights and Competitive Analysis, Corporate Communications, Marketing Communications, Google Analytics
2 articles by Willie Davis
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5 Ways to Keep Your Balance as a Social Media Manager
March 29, 2015 -
What You Think You Know About Social Selling
March 25, 2015