Content Marketing Maven
Kara is the Content Marketing Maven at TrackMaven, the proactive analytics platform for enterprise marketers.
June 12, 2014
The breakdown of Facebook data by schedule indicates that posting on weekends and during after-work hours offer underutilized opportunities for engagement. Posting on Sundays is especially potent. Only 8.73% of Facebook posts are published on Sundays, but those that are have the greatest engagement, with 2.72 average interactions per post.