Web Content Writer
Zach is the web content writer for TechnologyAdvice, where he researches and writes about Business Intelligence, Gamification, and other business technology.
July 11, 2014
Loyalty programs don't have to be limited to email discounts and accruing points. Social media offers businesses a wealth of opportunity to engender loyalty among current customers. But to do customer loyalty right on social media, you may have to change your perspective.
June 08, 2014
It may seem that social media and gamification may not have much in common. But upon examination it becomes obvious that many aspects of social media and gamification overlap. Understanding the similarities between the two types of software provides insight into why we love the social aspects of tech.