The OutSourcing Company
Zeke is a serial entrepreneur who has started seven Internet businesses (four of them very successful). He is a marketing speaker and a columnist for some of the most reputable publications in the industry, such as Entrepreneur.com, Search Engine Journal and Startup Nation.
October 31, 2013
Has Google rocked the boat again? In the last two months they rolled out a new algorithm update called Hummingbird and they stopped providing valuable keyword data in Google Analytics. In this post. I’ll tell you about how your SEO strategy needs to adapt to the new algorithm and some clever ways you can still get relevant keyword information.
May 26, 2013
Your sales pitch sucks. It does. Just the fact that you have a pitch sucks. Before you get all defensive, let me explain. In a typical sales process a sales rep finds a lead, they ask a few qualifying questions and they start the pitch. But the sales rep does not know what the prospect actually cares about yet.
October 25, 2012
This tutorial will show you how to track an email campaign using Google Analytics. It can also be used on Facebook, Twitter or anywhere you want. This will allow you to see how many people clicked on your link, how long they stayed on your site, what pages they saw and much more.
May 16, 2012
Here’s what I learned: always do what’s best for your client. Your reputation is the most important thing you have.
May 02, 2012
If you want to stand a chance of having your content go viral, be extremely generous and don’t expect anything in exchange. It’s counter-intuitive, but a promotion-free piece of content will get your company a lot more exposure.