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Predictions for 2015: Start Off the New Year Knowing the Future of Social


This is a podcast for "Predictions for 2015: Start Off the New Year Knowing the Future of Social." This webinar originally aired on December 16th, 2014. Listen to learn more.

Join the best thinkers in social as they discuss their predictions for 2015 in a special 90 minute webinar. 

· How real-time marketing grows up and agile marketing will be embraced by the industry 

· Why data safety and security will be a top priority 

· How corporations will connect to startups and create new types of business models 

· Why cause marketing (i.e. companies for good) will be a higher priority for corporate brand activities 


Renee Ducre

Global Director of Marketing, IBM Social Business, IBM

Renee E. Ducre is the Global Director of Marketing driving the go-to-market execution and market evangelism for IBM’s Social Business strategic growth initiative which includes communications, paid/owned/earned advertising, social media, event management, digital / web marketing, instrumentation / tracking, marketing programs, and client...

Charlie Treadwell

Director of Social Marketing, Symantec

Charlie Treadwell is the Director of Social Marketing at Symantec. He leads the global team responsible for social media branding, campaign activation, communities, social listening and insights, social selling, and social support.

Jeremiah Owyang

Founder, Crowd Companies

Jeremiah is the Chief Catalyst and Founder of Crowd Companies, which focuses on how large companies tap the collaborative economy, maker movement, and customer collaboration. Prior, he was a founding partner at Altimeter Group and an industry analyst at Forrester Research covering social computing.


Don Bulmer

Co-Founder and Chief Marketing Officer, Tribal Planet, Inc.

Don Bulmer is co-founder and chief marketing officer of Tribal Planet, Inc.  

Tribal Planet works at the intersection of cause, entertainment, mobile and commerce.  The company builds mobile platforms that motivate consumers to perform actions for social good in exchange for rewards that drive measurable commercial transactions and brand lift...

Paul Dunay

Vice President, PricewaterhouseCoopers

Paul Dunay is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating buzz for leading technology, consumer products, financial services and professional services organizations.

Paul is the author of five “Dummies” books: Facebook Marketing for Dummies (Wiley 2009...

Webinar Date (Eastern Standard Time): 
Tuesday, December 16, 2014 - 12:00pm