Content Marketing
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Retrieved from TikTok on June 12, 2024
TikTok Shares Insights Into Key Considerations for Brand Marketing
The new guide looks at how brands can utilize creative elements to boost their reach and resonance.
By Andrew Hutchinson • June 11, 2024 -
Retrieved from YouTube on June 12, 2024
YouTube Tests QR Codes for Channels, User-Generated Shorts Effects
Creators can now access a unique QR code for their YouTube channel to help facilitate broader connection.
By Andrew Hutchinson • June 11, 2024 -
Retrieved from YouTube on June 24, 2023
YouTube Announces Rollout Plan for Thumbnail A/B Testing
Channel managers can upload and compare the performance of up to three thumbnail images that will be sample tested with users.
By Andrew Hutchinson • June 11, 2024 -
Retrieved from Meta on September 20, 2022
Instagram Shares More Info on the Distribution of Longer Reels Clips
While you can post longer Reels clips, you probably want to avoid it most of the time.
By Andrew Hutchinson • May 29, 2024 -
Retrieved from Giraffe Social Media on May 20, 2024
The Evolution of Marketing: From Product-Centric to Human-First [Infographic]
Some tips on how to realign your marketing approach for the modern social media era.
By Andrew Hutchinson • May 19, 2024 -
Retrieved from Google on May 16, 2024
How Will Generative AI in Search Change SEO?
With generative AI summaries coming to Google Search, will people even need to click through to websites?
By Andrew Hutchinson • May 15, 2024 -
Retrieved from Google on May 15, 2024
Google Goes Big on Generative AI at I/O 2024
A heap of new generative AI updates from The Big G at I/O.
By Andrew Hutchinson • May 14, 2024 -
Retrieved from Meta on September 20, 2022
Instagram Says Posting Longer Reels Can Hurt Your Performance
Reels longer than 90 seconds often don't have the same reach as shorter content, according to IG.
By Andrew Hutchinson • May 13, 2024 -
Retrieved from Uberflip on May 09, 2024
13 Skills You Must Develop To Become Amazing at Content Marketing [Infographic]
Content marketing incorporates a range of evolving elements.
By Mark Walker-Ford • May 8, 2024 -
Retrieved from TikTok on May 09, 2024
TikTok Announces Campaign and Creative Optimization Webinar
The webinar will feature TikTok experts sharing key creative and campaign tips.
By Andrew Hutchinson • May 8, 2024 -
Retrieved from YouTube on September 22, 2023
YouTube Launches Live Test of AI Ideas Generator for Clips
The tool will provide content inspiration based on YouTube trends.
By Andrew Hutchinson • May 5, 2024 -
Retrieved from Google on April 30, 2024
Google Announces Video Ad Targeting Options
Including AI-based prompts for audience creation.
By Andrew Hutchinson • April 29, 2024 -
Retrieved from Giraffe Social Media on April 29, 2024
How to Use Rhythm in Your Social Media Content [Infographic]
Some tips on how rhythmic approaches can help improve social content engagement.
By Andrew Hutchinson • April 28, 2024 -
Retrieved from YouTube on May 13, 2021
YouTube Launches Premium Placement Option for Shorts Ads
New options for your Shorts promotions.
By Andrew Hutchinson • April 17, 2024 -
Retrieved from YouTube on April 17, 2024
YouTube Tests Subscription Sorting, Improved Upload Flow for Members Only Shorts
The new channel sorting option aims to highlight the most relevant updates in your feed.
By Andrew Hutchinson • April 16, 2024 -
Retrieved from SEMRush on April 01, 2024
12 Important Metrics in Google Analytics 4 [Infographic]
Some of the key considerations to measure your site performance.
By Mark Walker-Ford • March 31, 2024 -
Retrieved from YouTube on April 29, 2021
YouTube’s Chief Product Officer Shares Notes on Thumbnail Testing and Generative AI Updates
Some insights into how YouTube is approaching generative AI.
By Andrew Hutchinson • March 27, 2024 -
Retrieved from YouTube on April 29, 2021
YouTube Advises Channel Managers Not To Delete Uploaded Clips
Deleting videos can impact your overall channel ranking.
By Andrew Hutchinson • March 25, 2024 -
Retrieved from YouTube on April 29, 2021
YouTube Tests New Audience Filters for Its Video Retention Stats
New insights for your YouTube content planning.
By Andrew Hutchinson • March 20, 2024 -
Meta Announces Shutdown of Its CrowdTangle Monitoring App
Meta's moving on from its platform monitoring tool.
By Andrew Hutchinson • March 14, 2024 -
Retrieved from The Verge on March 28, 2020
Google Announces New Core Algorithm Update for Search
Expect turbulence in your Google Search referrals over the coming months.
By Andrew Hutchinson • March 5, 2024 -
Retrieved from SEMRush on February 29, 2024
How Are Marketers Incorporating Generative AI? [Infographic]
New data shows that most marketers are now utilizing generative AI tools within their process.
By Andrew Hutchinson • Feb. 28, 2024 -
Retrieved from YouTube on February 29, 2024
YouTube Expands Access to Its ‘Create’ Mobile Video Editing App
YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.
By Andrew Hutchinson • Feb. 28, 2024 -
Retrieved from Google on February 09, 2024
Google Launches Next-Level AI System, Renames Bard to Gemini
The next stage of Google's generative AI system is here.
By Andrew Hutchinson • Feb. 8, 2024 -
Retrieved from YouTube on February 08, 2024
YouTube Will Now Display Live-Streams Within the Shorts Feed, Adds New Podcast Options
YouTube takes another leaf out of TikTok's playbook.
By Andrew Hutchinson • Feb. 7, 2024