A simple google search will indicate how intertwined new age metaphysics and the law of attraction have become within some segments of the sales industry. In some instances, there is little or no separation between them.
There is an obvious desire on the part of many salespeople to find some mystical connection to success. Not a spiritual connection in the traditional Judeo/Christian sense that hard work is rewarded, but in the sense of having a magical formula to success. If you simply desire it enough, if you can align yourself with the universe in just the right way, if you understand that you attract what you believe and think and then align your thoughts and beliefs in the right direction, if you just invest enough money with the right new age guru they'll teach you the secrets that only the initiated know that will make you successful, you'll be able to have all you've ever wanted and more-and it's so easy to boot.
This mystical view of sales has become so prevalent that there is a whole plethora of trainers in the market promising easy success-for a price. That's not to say sales trainers don't deserve to charge for their teaching and training, for they certainly do. But playing on the desire for easy success and charging outrageous fees has spiritual consequences itself.
My concern is how easily some salespeople are being influenced and quite simply ripped off by many of these gurus. On occasion I get emails asking about various trainers or systems. For instance, last week I got an email from a gentleman asking me if I was familiar with X trainer who promises that if you buy their system which includes an ebook, a 12 CD set, a series of 4 one-hour seminars, and a binder for only $2,795, you'll increase your sales by at least 1,000% the first year. Or, a couple of months ago I received an email from another gentleman who informed me that he was only a week or two away from being fired for lack of production and wanted to know if I knew of any law of attraction trainers that could take him from where he is to bringing in enough sales to save his job over the next 5 days.
As long as there are salespeople there will be salespeople desperate for fast, easy, miracle cures to their sales woes-and consequently, sales trainers willing to offer those cures to those willing to pay the price. Although the trend for many is to look for some new, great secret that will magically change their sales business, the truth is the secret is already well known-find real strategies and techniques that work, learn them, master them, and apply them.
Sales success really is that simple-and just that hard.
Link to original post