I am very excited to announce the launch of our Technology's Impact on Sales & Marketing Effectiveness survey. We will be using this data to produce a research report - due to be released by mid-October.

I would like to extend an invitation to participate (in the 4 minute web survey) to Sales and Marketing Leaders. We will reward your participation with a FREE copy of the report when published. Here are a few requirements for participation:

• Selling in a B2B environment
• Survey participants are Director, VP or C-level (Sales or Marketing)

If you are interested, please email Matt at [email protected] and he will send you the links.

The report will focus on technologies in the following core areas:

• CRM tools
• Sales & prospect data sources
• Lead tracking & marketing automation
• Sales enablement & productivity

The topics we will be investigating include:

• The overall impact of these tools on corporate objectives
• Perceptions of effectiveness - compared between Marketing and Sales
• Adoption and usage rates across the organization

I know you will find the information to be of great value. I am looking forward to having readers of this blog participate so thanks in advance!

(Photo credit: jannem)

Link to original post The Inside Sales Experts blog helps businesses leverage Inside Sales best practices for lead generation and increased sales. Whatever your implementation of Inside Sales, you will find tips and techniques here that will help you increase the productivity and yield of your team!