Why do so few get so much from referrals when the vast majority of salespeople get so little from the same marketing method?
It isn't luck.
It isn't that their clients know more people or are easier to get referrals from.
It isn't magic.
The mega-producers who work their business from referrals have learned that:
- Despite what many teach, clients don't want to give referrals
- Simply asking for referrals gets you nothing but maybe a name and phone number that is little better than picking a name and number at random out of the phone book
- Getting lots of high quality referrals is a process, not a question at the end of the sale
- If you want lots of great referrals you have to make giving great referrals easy for you client
- A real referral isn't just a name and phone number, it's a direct introduction to the prospect
- By using a disciplined process that addresses and overcomes all of the client's anxiety and fears about referrals, they can generate 5, 10, 15 or more high quality referrals from each of their clients
If you want to get out of the rat race of cold calling and 'networking,' if you want to eliminate the expensive direct mail, the ineffective fliers and the other methods you're using that aren't getting you where you want to go, you have to learn to find and connect with high quality prospects the way the most successful salespeople do-through working with your clients to meet and connect with tons of high quality prospects.
You can learn the same process the most successful salespeople use and have the same success in generating the quantity and quality of referrals that will take your business to a referral-based business. The PWWR Referral Generation SystemTM was developed by Paul McCord by combining the best referral practices of 47 true million dollar a year income mega-producers. It is the only comprehensive referral generation process that works with clients to generate referrals in a way that clients are comfortable with and respond to by giving a large number of quality referrals.
Till September 1st, McCord Training is offering special referral training packages at tremendous discounts. You can learn the process and with some packages even have Paul give you direct one-on-one referral coaching.
With these learning materials you learn:
- Why just asking for referrals doesn't work
- Why clients hate being asked for referrals
- How to create the relationship with the client that will make them want to give referrals
- How to make giving referrals so easy for the client that they'll give you 10, 15, 20 or more quality referrals
- Why just getting a name and phone number is useless
- How to turn 'referrals' into direct, powerful, appointment setting introductions
- How to turn your business into a referral-based business
No gimmicks, no get rich quick schemes, no tricks. The PWWR Referral Generation System is a PROCESS, not a trick. It is a comprehensive program that makes clients at ease with referrals, gives them an objective basis to determine if you've earned the referrals, and makes it easy for them to give you a large number of quality referrals.
These special training packages include Paul's best-selling book on referrals that is becoming recognized as the authoritative work on referral generation, Creating a Million Dollar a Year Sales Income: Sales Success through Client Referrals, the companion workbook, 4 hours of CD training on referrals, and some include personal one-on-one referral coaching.
These packages allow you to save anywhere from $50.00 to over $1,340.00 from the standard retail price of the products if sold separately.
Don't wait as the sale ends September 1st and these types of discounts-almost 50% off retail won't be offered again until next August-if then.
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