Do you have your profile on Linkedin? If so, have you been actively using it to help you grow your business? Have you figured out HOW to use it? Is it even worth the time and effort?
Although it is the granddaddy of business social networks, a great many who have posted their profiles haven't used it to its fullest potential; certainly, I'm one. Spending time on the site trying to discover its potential hasn't been a priority for me as it hasn't for many others.
Like most, I've posted a bland profile, get an occasional request to connect, and visit it once in a blue moon. I, like most, invest little or no time and then wonder why it doesn't help my business.
If you're like me-and chances are you are, then I recommend you read a new free ebook, Can Linkedin Increase Your Sales?, written by my friend Jill Konrath. Jill has just released the ebook and-shock of shocks-is giving it away free and you don't have to sign up for anything-just download it.
That in itself is unheard of.
But the best part is the book is good-unlike so many free ebooks that are all hype and designed to do nothing but sell another product or service, this ebook gives real advice and real strategies to help you generate business on Linkedin.
Don't belong to Linkedin but belong to another business social network? Get the book. Many of the strategies can be transferred to any social networking site.
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