As vibrant as social media can be, it can easily leave you feeling disconnected from real life. As friends share videos, give ‘likes’ and swap items in games like FarmVille, you’re left with nothing to show for your time when you put the phone down.
In March, Facebook finishes a year-long process to migrate all existing Facebook apps to their v2 framework. This allows for consumers to have much more control about the data they share with companies when they use social login.
Knowledge is power. When you know exactly who you’re talking to, you can make your ad messaging extremely targeted — from encouraging gamers who’ve taken a first step with your app to continue to level one, to rewarding high-level achievement with free tokens or equipment.
We often see apps offering users the option of signing in using their social media accounts such as Facebook, Twitter and Google Plus. There are many apps which have extended this functionality to allow sharing on these social networking sites directly from within an app. And then, there are some apps like Tinder, which also tie in the features of the social media sites into their app by showing mutual interests.
It seems to me the best business to start these days is an App business focused on sales or marketing. I wrote about the Proliferation Of Marketing/Sales Apps. In the past year the number of Marketing Technology Apps have gone from 947 to 1876, in 43 different marketing technology categories.
In order to become an effective blogger, you need to refine your process of generating content ideas for your blog. While this normally can be accomplished by building a strong content strategy and an editorial calendar, you may stumble upon new ideas that you weren’t able to record on both.
Social media and mobile are still growing segments in the tech world. New apps for social media lovers who are on the go are being created all the time. Here are a10 new social media apps to watch in the New Year.
Messaging apps are on the rise. Earlier this year Facebook bought WhatsApp for $22 billion and the Chinese WeChat is seemingly poised for growth across the globe. More messages are now being sent on such apps than are sent by SMS globally. But messaging apps are challenging more than the humble SMS, they are changing the social media landscape.
comScore released their latest data reporting key trends in the U.S. smartphone sector for October 2014. While the overall market for new user adoption remains flat, the Google Android platform share appears unchanged -- even after the introduction of Apple iPhone 6 models.