Whether for business or personal reasons, writing and blogging are important skills to have. In most professions, you will need to use your writing skills at one point or another, so how do you find inspiration? In my opinion, all businesses should have their own corporate blog.
Content Marketing has, increasingly, become standard practice for marketing a product or service online. Because it generally costs less than traditional offline marketing and has proven to be the single most effective strategy for SEO, virtually every brand is now doing it.