With Facebook and Google both trying to keep users on their platforms for longer by delivering faster loading content, are the major networks also making it harder for publishers to refer traffic back to their own sites?
As of this writing, Santa Claus is flying over Malaysia. He's slowly making his way across Southeast Asia, having already delivered more than 2.25 billion presents on his journey around the world. I know all this because of Google's Santa Tracker website.
Reported in multiple sources from a story originally broken by the Wall Street Journal comes the news that Google is developing its own messaging app that would be assisted by its own artificial intelligence technology and chatbot capabilities.
Google released information about the most common searches in 2015. The list reveals what has been part of the public consciousness in the past year. First, I looked at searches within the U.S. Some topics from the news sparked a lot of searches, from the refugee crisis to Marriage Eqaulity. Some personalities captivated us, like Caitlyn Jenner and Lamar Odom.
The ad wars between the major tech companies continues unabated, and Facebook has made their latest move. Under pressure from publishers dissatisfied by the ad revenue opportunities in their publishing options, Facebook is tweaking Instant Articles to allow publishers to make more money.
It is with ominous background music that Eric E. Schmidt, Executive Chairman of Google, discusses what to do about the growing use of social media and the internet by extremist and terrorist groups to disseminate their message and propaganda, suggesting algorithms be used to combat hate and harassment.
The European Parliament has just recently passed a measure that would create the first-ever Europe-wide cyber-security laws. The problem? Tech companies will have to prove that they are "cyberattack-proof," which is essentially impossible.
Via the Inside AdWords blog comes news of two new types of interactive ads from Google. The first, Trial Run Ads, will allow users to test out apps for 60 seconds before actually purchasing and downloading them.
At a certain point, one begins to wonder when internet access will just be a common 'thing' in our American lives, like electricity and access to clean water. (I know not everybody, even in the U.S., has all that, but go with me here.) And large tech companies are doing their best to get us to that point.
Google's struggle with the "right to be forgotten" in Europe, which has meandered through the European court system and been upheld repeatedly therein, finally has some numerical context as Google updated the publicly available information on the requests they have received.