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May 06, 2015
I recently came across a report on Shareaholic about how social media generated almost a third of all website referrals during the last quarter of 2014. I thought the report was interesting primarily because it leads to the following conclusions: “ Social media platforms are eating every other traffic source’s lunch.” and "Facebook drives 1/4 of overall traffic.”
April 14, 2015
I heard it again last week, "I"m so frustrated by SEO!" The comment came from a small business owner who was articulating his frustration while trying to understand SEO. I heard words like "mystery," "black magic" and "black box." Yet, SEO is not a mystery. It's certainly not black magic. But there is some truth to the suggestion that it might be a black box. I'll explain why.
frustrated with seo
April 14, 2015
Combined, Facebook's two announcements last week shed light on Facebook’s upcoming ecommerce and mobile commerce strategies. Using The Find, Facebook can create a shoppable search engine that rivals Google and Pinterest, and then, through its payments capabilities, the company can process transactions for those items via mobile –– all without having to leave the app.
the find and facebook
April 02, 2015
Recognizing that more and more users are coming to Google through their smartphones, beginning April 21st, the company will introduce an entirely separate search index for the mobile market. What makes this idea truly unique is that it takes advantage of a piece of technology you might not think of as being groundbreaking – the phone itself.
google mobile search
March 29, 2015
Once Twitter started taking off back in 2009 and 2010, there was a lot of speculation about how their platform would affect Google. Over the years, speculation has ranged from tweets becoming a leading SEO factor to Google actually buying the company.
SEO Twitter and Google partnership
March 19, 2015
Wil told me about how he periodically does an “ego surf” to check up on his own personal e-brand — he Googles himself to learn just how deeply his thought leadership has traveled into the interwebs. It turns out that there’s another Wil Reynolds out there who happens to be a model (how’s that for one’s ego?).
February 25, 2015
Twitter has recently found out that a whopping 125 million users visit the website every month, but do not register or view the content at all. The company hopes that this can be mitigated by this deal, as people will be able to see content from Twitter more on the Google search results.
February 25, 2015
You’ve probably heard the statistics: the first five results on any search result page receive 75 percent of the traffic. For that reason, your SEO strategy should focus on landing in those first five results.
January 05, 2015
Local search engine results on Google have been altered since the release of Pigeon in July, 2014. Pigeon is an update to Google’s algorithm as it alters the way local businesses are enlisted on the first page of search engine results. Pigeon has created a significant impact on local search engine results of Google. Nearly 4 out of 5 consumers of Google find out about local businesses and outlets.
December 23, 2014
Entering into the New Year of 2015, Google’s algorithm is changing at a rapid pace. It was recently announced by the search engine behemoth that its “Penguin” algorithm is going to be rolling-out on a consistent basis. This doesn’t even include the Panda or Hummingbird algorithm updates.

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