Keeping Up with the Algorithms
Keeping up with the algorithms is crucial for social media marketers. We’ll keep you informed of the latest updates, changes, and fails of the code behind social feeds.
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Facebook Is Looking to Reduce Political Content – What Will That Mean for Facebook Marketing?
Facebook recently announced that it's launching a new test that will de-emphasize political content. What will that mean for marketers?
By Andrew Hutchinson • Feb. 16, 2021 -
Retrieved from Facebook on September 01, 2020
Facebook Provides an Overview of Content That it Looks to Exclude From Its Recommendation Surfaces
Facebook has provided some new insight into which Pages and posts it looks to exclude from its recommendation surfaces, like its 'Pages You May Like' and 'Suggested For You' listings.
By Andrew Hutchinson • Aug. 31, 2020 -
Facebook Shares New Insights into Most Shared Posts on its Platform
Facebook has shared some new insight on the content that sees the highest distribution across its network.
By Andrew Hutchinson • July 22, 2020 -
Pinterest Updates Feed Algorithm to Boost Specific Content Types, in Addition to Usage-Defined Trends
Pinterest has made a change to its algorithm which will enable it to amplify certain content types of its choosing, in addition to usage-defined recommendations.
By Andrew Hutchinson • July 10, 2020 -
Retrieved from Facebook on July 01, 2020
Facebook Announces News Feed Algorithm Update to Put More Emphasis on Original, Quality News Content
Facebook has announced a new News Feed algorithm update to help boost original news reporting, and improve the flow of quality information through its network.
By Andrew Hutchinson • June 30, 2020 -
Retrieved from LinkedIn on May 13, 2020
LinkedIn Now Factors 'Dwell Time' Into Content Distribution Algorithm, Which Could Be Bad News for 'Broetry'
LinkedIn is now factoring 'dwell time' on content into its feed algorithm, which could see it reducing the reach of less engaging posts.
By Andrew Hutchinson • May 12, 2020 -
Retrieved from Facebook on April 25, 2020
Facebook Shares New Data on the Psychological Impacts of Social Comparison, and How It Can Be Reduced
Facebook has shared the results of a new study which looks at the impacts of social comparison, facilitated by social networks.
By Andrew Hutchinson • April 26, 2020 -
Facebook Updates News Feed Algorithm to Demote Misleading Health Claims
Facebook has made another step towards lessening the reach of misleading and false health claims on its platform.
By Andrew Hutchinson • July 03, 2019 -
LinkedIn Has Outlined its Recent Algorithm Updates, Which Focus on Broadening Engagement
In two new blog posts, LinkedIn has outlined various changes to its algorithm, which have resulted in a significant increase in on-platform engagement.
By Andrew Hutchinson • June 26, 2019 -
Facebook Announces Updated Ranking Factors for Post Comments
Facebook has announced a couple of new considerations for how it ranks comments on posts.
By Andrew Hutchinson • June 15, 2019 -
Facebook Adds New Page and Group Ranking Factors into News Feed Algorithm
Facebook has announced an update to its latest News Feed algorithm change, adding in new factors for Page and Group content.
By Andrew Hutchinson • June 01, 2019 -
Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement
Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages.
By Andrew Hutchinson • May 17, 2019 -
Facebook's Implementing New Rules and Processes to Stop the Spread of Harmful Content
Facebook has outlined a range of new tools and rules to crackdown on the spread of false, misleading and/or illegal content on its platform.
By Andrew Hutchinson • April 11, 2019 -
Facebook Will Now Provide Detail as to Why You're Seeing Each Post in Your News Feed
Facebook is adding a new option which will explain the various factors which determine what you see in your News Feed.
By Andrew Hutchinson • April 01, 2019 -
Understanding Twitter's Timeline Algorithm to Make Your Brand Stand Out in 2019 [infographic]
Understanding platform algorithms is key to maximizing reach - check out this overview of Twitter's feed system.
By Irfan Ahmad • March 15, 2019 -
Facebook Rolls Out News Feed Algorithm Update to Disincentivize Controversial Content
Facebook CEO Mark Zuckerberg has announced a new News Feed Algorithm update aimed at disincentivizing sensationalist content.
By Andrew Hutchinson • Nov. 16, 2018 -
Twitter Launches Test of New Button to Switch Between Chronological and Algorithmic Timeline
After promising it last month, Twitter's now launching a new test of an easy switch between chronological and algorithm-defined timelines.
By Andrew Hutchinson • Nov. 01, 2018 -
LinkedIn Updates Feed Algorithm to Generate More Engagement for Users
LinkedIn recently updates its feed algorithm to drive more engagement for user posts.
By Andrew Hutchinson • Oct. 18, 2018 -
Facebook Announces New Measures to Crackdown on Stolen Content and False Information
Facebook has announced two new measures to crack down on questionable content as it continues to skirt the lines of editorial censorship.
By Andrew Hutchinson • Oct. 17, 2018 -
12 Tips on How to Work with Social Platform Algorithms to Maximize Performance
With algorithms now forming an increasingly significant part of social media strategy, here are some tips on how to work with the systems to maximize performance.
By TJ Welsh • Sept. 29, 2018 -
Instagram Tests a New Recommendations Feature to Boost Content Discovery
Instagram's testing out a new way to discover content you might like, by showcasing it in the main feed, after you've seen all the latest posts from those you follow.
By Andrew Hutchinson • Aug. 21, 2018 -
Pinterest Improves Related Pin Recommendations, Increasing Engagement and Activity
Pinterest is improving its content recommendation tools, which has already seen the platform boost engagement rates.
By Andrew Hutchinson • Aug. 16, 2018 -
LinkedIn Adds Microsoft's Machine Learning Tools to Improve Content Detection Process
LinkedIn is adding in Microsoft's machine learning tools to boost its capacity to detect potentially offensive content.
By Andrew Hutchinson • July 31, 2018 -
Instagram Tests Option to Remove Followers and Limit Stories Access by Region
Instagram's testing some new options which give users more control over who can see their content.
By Andrew Hutchinson • July 21, 2018 -
Facebook Outlines How it Tracks User Feedback for Algorithm Updates
Ever wondered how Facebook decides on its algorithm updates and platform changes? The Social Network recently provided insight into its process.
By Andrew Hutchinson • July 17, 2018
