30 Quick Ways To Increase Your Website’s Conversion Rate [Infographic]

Some pointers to help improve your sales performance in the holiday push. 

By Mark Walker-Ford • Dec. 4, 2023

TikTok Says Users Spend Half Their Time in the App Watching Minute+ Long Clips

TikTok's making a bigger push on long-form content. 

By Andrew Hutchinson • Nov. 27, 2023

Explore the Trendline➔

Instagram Reels News, Trends and Creative Strategies for Marketers

The ever-growing demand for short-form video content has made Reels a powerful marketing tool. Thankfully, Instagram continues to release new features, tools and solutions to help businesses make the most of Reels. 

By Social Media Today staff

5 Email Marketing Best Practices To Get Emails Opened and Read [Infographic]

Some helpful tips for your email marketing approach. 

By Mark Walker-Ford • Nov. 19, 2023

Google Adds New Option to ‘Follow’ Search Topics for Regular Updates

Is this a handy addition for your Google searches?

By Andrew Hutchinson • Nov. 15, 2023

YouTube Updates Copyright Claims Process To Help Creators Avoid Violations

YouTube continues to improve its “copy strikes” process.

By Andrew Hutchinson • Nov. 12, 2023

The Psychology of Why People Share on Social Media [Infographic]

The insights include a breakdown by generation and could support your marketing outreach. 

By Mark Walker-Ford • Nov. 12, 2023

Google Expands Its Generative AI Search Tools to 120 More Regions

Google's looking to ensure it keeps up with the latest search and discovery shifts. 

By Andrew Hutchinson • Nov. 8, 2023

A 7-Step Guide to a More Effective Content Strategy [Infographic]

Some handy pointers for your content strategy.

By Andrew Hutchinson • Nov. 5, 2023

The Four Most Effective Types of Social Media Content [Infographic]

Some handy pointers for your content approach. 

By Andrew Hutchinson • Nov. 1, 2023

Google Adds New Display Options To Help Retailers Maximize Their Holiday Sales Push

Some handy new updates for the holiday push.

By Andrew Hutchinson • Nov. 1, 2023

Reddit Shares an Overview of the Key Events To Plan For in 2024 [Infographic]

Some handy planning tips from the Reddit team.

By Andrew Hutchinson • Oct. 31, 2023

YouTube Expands Creator Monetization Options to More Regions

YouTube’s lower entry thresholds for monetization now apply to more regions.

By Andrew Hutchinson • Oct. 25, 2023

The 9 Essential Elements of the Perfect Infographic [Infographic]

Some key tips to help maximize your infographic efforts.

By Mark Walker-Ford • Oct. 22, 2023

ByteDance Launches ‘CapCut for Business’ to Assist in Brand Video Creation

CapCut has already become a crucial editing tool for many TikTok creators.

By Andrew Hutchinson • Oct. 16, 2023

Google Adds Generative AI Image Creation into Search

Google continues to iterate on generative AI, as it works to stay in touch with evolving search trends.

By Andrew Hutchinson • Oct. 12, 2023

TikTok Adds More Direct Publishing Options to Its API To Facilitate Third-Party Posting

The new API update will make it easier to share your creations direct to TikTok.

By Andrew Hutchinson • Oct. 10, 2023

Google’s New Requirements for Using Gmail for Mass Email Sends

Some new rules of note for those using Gmail for their outreach. 

By Andrew Hutchinson • Oct. 3, 2023

5 Ways to Use ChatGPT To Improve Your SEO Strategy [Infographic]

Some quick pointers for using generative AI in your SEO process.

By Mark Walker-Ford • Oct. 1, 2023

YouTube Launches New Subscriber Analytics to Assist in Content Planning

The more nuanced channel member analytics will give you more insight into what drives sign-ups. 

By Andrew Hutchinson • Sept. 29, 2023

Google Will Enable Web Admins To Block Systems from Scraping Sites for AI Training

This will likely become a requirement for all generative AI projects.

By Andrew Hutchinson • Sept. 28, 2023

Google Expands Generative AI Search Tools to Younger Users

Google says that younger users, in particular, have taken to its generative AI search tools.

By Andrew Hutchinson • Sept. 28, 2023

OpenAI Adds Live Web Browsing and Audio Prompts to ChatGPT

New updates for ChatGPT as generative AI continues to advance.

By Andrew Hutchinson • Sept. 27, 2023

How To Build an Effective Content Marketing Funnel [Infographic]

Map out a more effective content strategy with these tips.

By Andrew Hutchinson • Sept. 26, 2023

89 Power Words That Will Help Your Marketing Stand Out [Infographic]

Specific terms can have a big impact on response rates.

By Mark Walker-Ford • Sept. 24, 2023

3 Blog Post Templates to Help Maximize Reach and Resonance [Infographic]

Some pointers to improve your web content performance.

By Andrew Hutchinson • Sept. 19, 2023