Digital Strategy
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Retrieved from Pinterest on May 01, 2021
Pinterest's VP of Tech Outlines its Evolving Efforts to Maximize Inclusion and Cater to All Users
Pinterest is working to maximize inclusion, in various ways, as explained by the platform's SVP of Engineering Jeremy King.
By Andrew Hutchinson • July 25, 2021 -
Retrieved from Branticles on July 24, 2021
Email Marketing Funnel: How to Attract, Nurture, Convert & Retain Customers [Infographic]
Maximize your email marketing process with these tips.
By Mark Walker-Ford • July 25, 2021 -
Explore the Trendline➔
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TrendlineSocial Media Expert Series: Q&A with Nick Cicero
Q&A with one of the most experienced and knowledgeable minds in social media analytics
By Social Media Today staff -
Retrieved from SEMRush on July 24, 2021
How to Optimize Your Website Content to Improve Google Rankings & Conversions [Infographic]
Some key tips to help improve your SEO approach, and boost your rankings.
By Mark Walker-Ford • July 23, 2021 -
Retrieved from Snapchat on April 23, 2021
Snapchat Posts Strong Results in Q2, Including a Record Increase in Revenue
After a period of uncertainty, Snapchat nows appears to be finding its groove.
By Andrew Hutchinson • July 22, 2021 -
Retrieved from LinkedIn on July 23, 2021
LinkedIn Shares New insights into the Rising Importance of Employer Branding [Infographic]
Amid a massive staffing shift, brands need to consider their employer branding.
By Andrew Hutchinson • July 22, 2021 -
Retrieved from Google on July 23, 2021
Google Adds New Search Result Explainers, Which Outline Why You're Seeing Each Result
The explainers provide more context around how Google decides what results to show you in response to search queries.
By Andrew Hutchinson • July 22, 2021 -
Retrieved from LinkedIn on July 22, 2021
LinkedIn Adds New, Free Certification Courses to Help Showcase Your LinkedIn Marketing Knowledge
The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from Twitter on April 22, 2021
Twitter Outlines its Olympic Tie-In Tools, Provides Tips for Brand Campaigns
The Games will kick-off this week, and could significantly disrupt the media cycle.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from TikTok on July 22, 2021
TikTok Shares New Data on the Importance of Audio Elements in On-Platform Promotions [Infographic]
Music plays a key role in TikTok engagement, which is an important consideration for brands.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from YouTube on April 29, 2021
YouTube Launches Initial Test of Live-Stream Shopping with Selected Creators
The test is part of YouTube's next shift into facilitating more in-stream commerce activity.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from Clubhouse on July 22, 2021
Clubhouse Moves Out of Invite-Only Beta, Now Open to All Users
The app is now open to everyone who downloads it, greatly expanding its reach potential.
By Andrew Hutchinson • July 21, 2021 -
Retrieved from TikTok on July 21, 2021
TikTok Gains TAG Brand Safety Certification Worldwide, Providing More Assurance for Advertisers
The certification will help TikTok continue to build out its business offerings.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from Vishal Shah/Twitter on July 21, 2021
Instagram Expands Insights Data to 60 Days, Providing More Analytical Capacity
The expansion will provide a heap more data insight for Instagram marketers.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from TikTok on July 21, 2021
TikTok Launches New 'Spark' Ads Which Enabled Brands to Tap into Trending Organic Content
The process provides another ad option to help reach the TikTok community, which could be particularly beneficial for some brands.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from TikTok on July 21, 2021
TikTok Adds New Live-Stream Features, Including Live Guests and Q&A Panels
TikTok has added some new live-stream elements as it continues to expand its offerings.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from YouTube on July 21, 2021
YouTube Expands Super Chat Creator Payment Option Beyond Live-Streams with 'Super Thanks'
The option expands YouTube's creator donation tools from live-streams to regular video uploads.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from Twitter on July 21, 2021
Twitter Launches the First Stage of Testing for its New and Upgraded TweetDeck
The updated TweetDeck includes simplified features and improved customization options.
By Andrew Hutchinson • July 20, 2021 -
Retrieved from TikTok on July 20, 2021
TikTok Ads See Higher Emotional Response, According to New Report
The data shows that TikTok can drive significantly higher mental response rates, in terms of both memory and subsequent action.
By Andrew Hutchinson • July 19, 2021 -
Retrieved from Social Insider on July 19, 2021
Key Instagram Metrics, and Why They Matter to Your Strategic Approach [Infographic]
Are you focusing on the right metrics within your Instagram strategy?
By Adina Jipa • July 19, 2021 -
Retrieved from Reddit on July 19, 2021
Reddit Shares Data on Rising Interest Around Comic-Con Ahead of [email protected] This Week
If you're looking to reach comic and movie fans, Reddit could be a key platform to consider.
By Andrew Hutchinson • July 19, 2021 -
Retrieved from Synecore on July 18, 2021
The Best & Worst Words to Use in Your Website Call to Action Buttons [Infographic]
Are your CTA buttons working for your? Check out these tips and insights.
By Mark Walker-Ford • July 17, 2021 -
Retrieved from Email Tool Tester on July 18, 2021
Email Marketing and Why it's So Important [Infographic]
A handy overview of a range of email marketing stats and insights which can help to improve your process.
By Andrew Hutchinson • July 17, 2021 -
Alex Wong via Getty Images
Facebook Clashes with the US Government Over Vaccine Misinformation
The US Government is right to be pushing Facebook to take a closer look at its systems.
By Andrew Hutchinson • July 17, 2021 -
Retrieved from TikTok on July 17, 2021
TikTok Announces New '#ForYou' Summit to Provide Marketing Insights and Tips
The third #ForYou Summit will provide a range of insights and notes, aimed at industry professionals.
By Andrew Hutchinson • July 16, 2021 -
Retrieved from Jane Manchun Wong/Twitter on July 16, 2021
Twitter Tests New Layout for Images, Considers Adding Limited Time Tweet Editing
The new format looks more akin to Facebook, with a wider display in-stream.
By Andrew Hutchinson • July 15, 2021
