Digital Strategy
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Retrieved from Meta on May 21, 2022
Meta Announces 'Recurring Notifications' for Business Messaging, a Significant Shift in its Platform Approach
The new recurring notifications process is a significant shift in how Meta has enabled message notifications in the past.
By Andrew Hutchinson • May 20, 2022 -
Retrieved from TikTok on May 20, 2022
How TikTok Creators Redefined Influence [Infographic]
What makes TikTok creators stand out? Check out this infographic.
By Andrew Hutchinson • May 20, 2022 -
Retrieved from Facebook on April 23, 2021
Meta Adds Updated Congressional District Data to Location Targeting Options for Ads
The update will provide more accurate geo-targeting and audience estimates, based on Census info.
By Andrew Hutchinson • May 19, 2022 -
Retrieved from YouTube on May 20, 2022
YouTube Rolls Out New, Separate Data Tabs for Videos, Shorts, Live-Streams and Posts
The new, separated content type tabs will provide more in-depth data on performance.
By Andrew Hutchinson • May 19, 2022 -
Social Media Today/Social Media Today, data from Social Media Today
The State of Social Listening in 2022 – How Social Listening Ties into Your Broader Strategy
In the third part of our State of Social Media Listening report, we look at the key opportunities of monitoring.
By Andrew Hutchinson • May 19, 2022 -
Retrieved from Facebook on May 20, 2022
Meta Announces WhatsApp Cloud API to Provide Hosting Support for SMBs
The option will provide more capacity for small businesses, in particular, to manage their messaging interactions.
By Andrew Hutchinson • May 19, 2022 -
Retrieved from YouTube on October 07, 2021
YouTube Rolls Out Activity Graph to All Videos, Ups the Maximum Price of Channel Memberships
The new options will make it easier to find specific segments in video clips - but could they also reduce watch time?
By Andrew Hutchinson • May 18, 2022 -
Instagram's Testing a New Stories UI Which Could Have Big Implications for Your Content Strategy
The test limits the amount of Stories frames that a user can see without manually tapping for more.
By Andrew Hutchinson • May 18, 2022 -
Retrieved from Meta on May 19, 2022
Meta Shares New Insights into the Coming Metaverse Shift, and What Exactly Needs to Happen to Facilitate it
What will the metaverse shift actually mean for business, and how will it evolve? New insights from Meta.
By Andrew Hutchinson • May 18, 2022 -
Retrieved from YouTube on April 29, 2021
YouTube Announces Weekly Ad Frequency Capping, New Live-Stream Commerce Upgrades
Some small but potent new updates announced at YouTube's 2022 Brandcast event.
By Andrew Hutchinson • May 18, 2022 -
Social Media Today/Social Media Today, data from Social Media Today
The State of Social Listening in 2022 – Key Platforms for Gleaning Insight
In the second part of our State of Social Listening report, we look at the key platforms of focus for gleaning audience insight.
By Andrew Hutchinson • May 18, 2022 -
Retrieved from TikTok on May 19, 2022
TikTok Launches New 'Branded Mission' Creator Monetization and UGC Promotion Process
The option will provide creators with a simplified monetization pathway, while also helping brands tap into organic TikTok content.
By Andrew Hutchinson • May 18, 2022 -
Retrieved from Twitter on May 18, 2022
Twitter Provides New Insights into Rising Movie Discussion in the App [Infographic]
With people keen to get back out in the world, movies have become a key entertainment focus.
By Andrew Hutchinson • May 17, 2022 -
Social Media Today/Social Media Today, data from Social Media Today
The State of Social Listening in 2022 - Report
Are you utilizing social media monitoring in your marketing process? Here's a look at the current state of play on listening.
By Andrew Hutchinson • May 17, 2022 -
The Social Media Manager Role is Evolving, as New Marketing Practices Take Shape [Infographic]
The role of a social media manager has changed significantly in recent years - check out this new report from SocialInsider.
By Adina Jipa • May 16, 2022 -
Retrieved from Unsupervised on May 17, 2022
New Survey Looks at the Top Tools and Apps Used by Digital Marketing Professionals [Infographic]
What tools are marketers getting the most value from? Check out this report.
By Andrew Hutchinson • May 16, 2022 -
Retrieved from The Influencer Marketing Factory on May 16, 2022
How to Promote Your Business on TikTok Using Influencers [Infographic]
Looking for the best way to maximize your TikTok promotions? Check out this graphic.
By Mark Walker-Ford • May 16, 2022 -
Retrieved from Reddit on May 16, 2022
Reddit Highlights NBA Finals Engagement in the App [Infographic]
Looking to tap into rising NBA finals discussion? Reddit could be worth a look.
By Andrew Hutchinson • May 15, 2022 -
Retrieved from LinkedIn on May 13, 2022
LinkedIn Publishes New Pocket Guide to Effective Employer Branding
Employer branding is becoming a more important consideration within the changing jobs landscape.
By Andrew Hutchinson • May 12, 2022 -
Retrieved from Meta on April 01, 2022
Meta Announces Speakers and Agenda for Next Week's 'Conversations' Business Messaging Conference
Meta will outline its latest business messaging innovations at next week's single day event.
By Andrew Hutchinson • May 12, 2022 -
Retrieved from YouTube on May 13, 2022
YouTube Launches Expanded Test of Channel Gifting to Help Creators Grow Their Audience
The option enables channel members to help expand a creators' audience by donating 1-month memberships.
By Andrew Hutchinson • May 12, 2022 -
Retrieved from TikTok on May 13, 2022
TikTok Publishes New Report on the Benefits of an Integrated Media Strategy to Boost Brand Messaging
Merging your online campaigns with TV outreach can have major benefits.
By Andrew Hutchinson • May 12, 2022 -
Retrieved from Meta on May 03, 2022
Zuckerberg Previews Next-Level AR Experience in New 'Cambria' Headset Showcase
Meta's latest VR headset advances show how AR elements will be integrated into its broader metaverse shift.
By Andrew Hutchinson • May 12, 2022 -
Retrieved from TikTok on May 13, 2022
TikTok Launches New Interactive Market Insights Tool to Better Inform Strategic Planning
The new tool provides a range of data points, which you can filter down to specific market categories.
By Andrew Hutchinson • May 12, 2022 -
Snapchat's Latest Viral AR Effect Underlines its Nous and Understanding of AR Elements
Snapchat continues to lead the way on AR innovation and development.
By Andrew Hutchinson • May 11, 2022