Digital Strategy
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The Evolution of PR - 1999 to 2019 [Infographic]
The PR and communications game has changed significantly in the last two decades. This infographic underlines that evolution.
By Andrew Hutchinson • Aug. 18, 2019 -
Facebook Stories: An Introduction for Content Creators [Infographic]
Facebook has provided a new set of tips and notes on how to maximize your Facebook Stories.
By Andrew Hutchinson • Aug. 18, 2019 -
Pinterest Provides Additional Insights into its Pin Classification Process
Pinterest has provided some new insights into its content classification systems, which could help you better optimize your content for discovery on the platform.
By Andrew Hutchinson • Aug. 18, 2019 -
Twitter Updates Permissions to Clarify Which Third-Party Apps You Approve for DM Access
Twitter is moving to better clarify what third-party apps can do with your account when you grant them access.
By Andrew Hutchinson • Aug. 17, 2019 -
Facebook Reminds Advertisers and Developers that New Targeting Restrictions Come Into Effect Soon
Facebook has issued a reminder that its new restrictions on housing, employment and credit ads will come into effect shortly.
By Andrew Hutchinson • Aug. 16, 2019 -
The Why and How of Social Proof for Your Business [Infographic]
Are you utilizing the power of social proof in your digital marketing efforts? Check out these stats and tips.
By Andrew Hutchinson • Aug. 16, 2019 -
Facebook Adds New Booking and Reminder Prompts to Movie Ads
Facebook is rolling out new updates for its movie ads, including reminder prompts in-app and direct booking options.
By Andrew Hutchinson • Aug. 16, 2019 -
Facebook Will Open Several Pop-Up Cafes in London to Assist Users with Privacy Settings
Facebook's launching a new initiative to better ingratiate itself with the public, by opening cafes where users can meet with Facebook representatives face-to-face.
By Andrew Hutchinson • Aug. 16, 2019 -
LinkedIn Expands Content Curation and Sharing Options in Sales Navigator
LinkedIn has announced a new set of upgrades for its Sales Navigator platform, including integration with its Elevate employee advocacy system.
By Andrew Hutchinson • Aug. 15, 2019 -
New Study Shows Pinterest Could be a Key Platform for Targeting Auto Buyers
Pinterst has published a new study which shows that its users are more likely to buy a new car, which may surprise many.
By Andrew Hutchinson • Aug. 15, 2019 -
Social Media Etiquette: 12 Dos and Don'ts for a Successful Marketing Strategy [Infographic]
Need a reminder on the key elements of effective social selling? Check out this graphic.
By Mark Walker-Ford • Aug. 15, 2019 -
The Benefits and Challenges of Social Data Tracking [Infographic]
The use of social media data for consumer research is increasing, but many brands still find it challenging to extract the right insights.
By Andrew Hutchinson • Aug. 15, 2019 -
LinkedIn Adds New Audience Insights Through Third-Party Partnerships
LinkedIn will provide more insights into key audience interests and trends via n expanded API program.
By Andrew Hutchinson • Aug. 14, 2019 -
How to Create Great Video Ads - According to YouTube [Infographic]
YouTube viewers are waiting to skip your video ads - stop them from hitting that button with these tips.
By Aaron Brooks • Aug. 14, 2019 -
6 Web Design Tips to Keep People on Your Website for Longer [Infographic]
Improve your website visitor retention with these design insights and tips.
By Mark Walker-Ford • Aug. 14, 2019 -
SMT Influencer5 Top Tools to Help You Create Better Landing Pages
Winning that all-important click with your social media content is just the first step - here are some tools to help improve your landing page conversions.
By Lilach Bullock • Aug. 13, 2019 -
How to Write Digital Marketing Copy Which Attracts the Right Consumers
Looking to improve the performance of your copy? Check out these key tips to help maximize your campaigns.
By Lena Elkins • Aug. 13, 2019 -
116 Visual Content Ideas for Your Social Media Marketing Strategy [Infographic]
Need some new inspiration for your content strategy? Check out this list of visual prompts.
By Mark Walker-Ford • Aug. 13, 2019 -
Facebook was in Talks to Acquire Houseparty, According to New Report
According to a new report, Facebook was looking to acquire multi-participant streaming app Houseparty last year.
By Andrew Hutchinson • Aug. 13, 2019 -
Facebook Provides Tips on How to Improve Your Ad Relevance Diagnostics
Facebook has published a new listing of tips on how to improve your three ad relevance diagnostics.
By Andrew Hutchinson • Aug. 13, 2019 -
How to Build a Data-Driven Content Strategy in One Day [Infographic]
Looking to improve your content approach? Check out this simple guide to constructing an effective content strategy.
By Mark Walker-Ford • Aug. 12, 2019 -
3 Basic Principles of Graphic Design to Help Improve Your Content Presentation [Infographic]
Understanding the key basics of design will help you compose better looking, standout content.
By Mark Walker-Ford • Aug. 11, 2019 -
7 Winning Ways to Grow Your Instagram Following [Infographic]
Looking for ways to expand your Instagram presence? Check out these tips.
By Mark Walker-Ford • Aug. 10, 2019 -
101 Stats to Understand Affiliate Marketing [Infographic]
Affiliate marketing is a practice that's been long used to boost brand awareness - here's an overview of how it works, along with its growth and benefits.
By Irfan Ahmad • Aug. 10, 2019 -
6 Steps in Developing an Optimal Social Media Marketing Strategy [Infographic]
Looking to develop an effective social media marketing strategy? This infographic outlines some key elements to keep in mind.
By Andrew Hutchinson • Aug. 09, 2019
