Digital Strategy
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How to Get Customers Without Spending Any Money [Infographic]
Looking for ways to generate more leads in 2019? Check out these tips.
By Mark Walker-Ford • Jan. 18, 2019
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New Data Leak Contains 773 Million Email Addresses and Passwords - Are Yours Included?
A new, major data leak has seen over 773 email addresses shared via the dark web - and if yours is included, it may be time to update your password.
By Andrew Hutchinson • Jan. 18, 2019
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Group Video Chat App Houseparty Adds Games to Broaden its Offering
Popular group video chat app Houseparty is looking to take a new route towards revenue generation.
By Andrew Hutchinson • Jan. 18, 2019
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Insights from Buffer's 2019 'State of Social' Report
Buffer has released its 2019 State of Social report, which contains a heap of useful insights for social media marketers.
By Andrew Hutchinson • Jan. 18, 2019
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Facebook Updates Group Invites, Removing Ability to Automatically Add Members
Facebook has updated some of its rules relating to how group admins can invite new members.
By Andrew Hutchinson • Jan. 18, 2019
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How to Craft Powerful Copy for a High-Converting Marketing Campaign [Infographic]
These tips will help improve the performance of your marketing campaigns, prompting more response from your audience.
By Mark Walker-Ford • Jan. 17, 2019
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New Report Highlights Lack of User Understanding About Facebook's Data Collection Processes
A new report from Pew Research has once again highlighted the general lack of user understanding as to how Facebook tracks and categorizes personal data.
By Andrew Hutchinson • Jan. 17, 2019
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How to Optimize a Site for Voice Search [Infographic]
Voice searches are on the rise - but how do you optimize your content and website for voice queries? Check out this infographic.
By Andrew Hutchinson • Jan. 17, 2019
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Facebook Adds New Option to Create Dynamic Ads in Multiple Languages
Facebook has added a new option which enables businesses to create Dynamic Ads for multiple languages and regions.
By Andrew Hutchinson • Jan. 17, 2019
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New Report Looks at the Growth of Influencer Marketing on Instagram
A new report underlines just how significant influencer marketing has become on Instagram, as well as the rise of micro-influencers.
By Andrew Hutchinson • Jan. 17, 2019
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The Impact of Accelerated Mobile Pages (AMP) on Digital Marketing [Infographic]
Given that 53% website visitors will leave if it takes more than three seconds to load completely, speed literally can kill, in terms of site performance.
By Nancy Kapoor • Jan. 17, 2019
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How do Micro-Influencers View Brand Partnerships? [Report]
With micro-influencers on the rise, this report sought feedback from a range of smaller creators to get some insight into how they collaborate with businesses.
By Ismael El-Qudsi • Jan. 16, 2019
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Web Design Checklist: 57 Things to Check Before Launching Your Site [Infographic]
If you're creating a new website, or refreshing an older one, you need to ensure you're covering off on all the key elements.
By Mark Walker-Ford • Jan. 16, 2019
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PodcastBrand Humanization: Transparency vs Authenticity
What's the difference between 'transparency' and 'authenticity', and why does it matter? Take a listen to Pam Moore's latest podcast.
By Pam Moore • Jan. 16, 2019
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YouTube Provides More Detail on Profanity Regulations in Relation to Ads in Content
YouTube has provided more insight into how it categorizes content which includes profanity in relation to how it shows ads.
By Andrew Hutchinson • Jan. 16, 2019
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Facebook Announces New $300 Million Fund to Assist Local News Organizations
Facebook has announced a new fund which will aim to assist local news organizations in improving their revenue models and reaching readers.
By Andrew Hutchinson • Jan. 16, 2019
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SMT Influencer4 Tips to Help You Keep Up with the Constant Changes in Social Media
Social media is always changing - here are some key tips to help ensure you remain up to date, and are able to act on such shifts.
By Rachel Strella • Jan. 16, 2019
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SMT Influencer15 Facebook Marketing Groups to Join in 2019
These Facebook groups can help keep you up to date with the latest news and shifts within the digital marketing sector.
By Larry Kim • Jan. 16, 2019
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Sponsored5 Core Rules for Effective Work with Instagram Tools
Practice these five rules to make the most of your efforts with Instagram growth applications.
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SMT Influencer5 Challenges to Creating Pillar Pages (and Tips to Help you Overcome Them)
A pillar page can help boost your SEO performance - but it needs to be done right. Here are some key tips.
By Bob Carver • Jan. 15, 2019
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4 Easy to Use Tools to Help You Create Effective, Engaging Video Content
Tap into the growth of video in 2019 with these tools and tips.
By Lilach Bullock • Jan. 15, 2019
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Facebook Tests New Option to Share Events within Stories, New Link Sharing Process for Businesses
Facebook's trying out a new Stories feature which would integrate various Events functionality.
By Andrew Hutchinson • Jan. 15, 2019
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Why Visual Search Will Be One of the Biggest Digital Marketing Trends of 2019
Are you ready for the rise of visual searches? Image-based search is set to become a much bigger trend in 2019.
By Albizu Garcia • Jan. 15, 2019
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Video on Social: What Marketers Say vs What They Do [Infographic]
It's undeniable that video is becoming a must on social media. However, how marketers think they're approaching it, and what they're actually doing, are two different stories.
By Becky Brooks • Jan. 15, 2019
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YouTube Adds New Option to Swipe Right to View the Next Video
YouTube has added a new side-swiping option which will enable users to skip to the next video in their list, or go back to the previous.
By Andrew Hutchinson • Jan. 15, 2019