Digital Strategy
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Retrieved from Oktopost on August 13, 2022
5 B2B Social Media Trends That Will Change Your Whole Strategy [Infographic]
Some insights into key B2B marketing trends on social media in 2022.
By Mark Walker-Ford • Aug. 12, 2022 -
Retrieved from Meta on August 13, 2022
Instagram Shares New Insights into How it Selects Recommended Posts to Highlight in User Home Feeds
The report looks at how Instagram looks t highlight recommended content in user feeds.
By Andrew Hutchinson • Aug. 12, 2022 -
Retrieved from Meta on August 13, 2022
Meta Publishes New Report on the Increasing Consumer Reliance on Business Messaging
The report looks at how APAC consumers are increasingly turning to messaging options to connect with businesses.
By Andrew Hutchinson • Aug. 12, 2022 -
Retrieved from LinkedIn on August 12, 2022
LinkedIn Adds New Templates for Posts to Facilitate More Creative Updates
A new way to make more colorful, stand-out LinkedIn posts. If you want.
By Andrew Hutchinson • Aug. 11, 2022 -
Retrieved from Electronics Hub on August 12, 2022
The Most Hated Social Media Apps Around the World [Infographic]
Which apps do you hate the most, for whatever reason? Does this listing align with your view?
By Andrew Hutchinson • Aug. 11, 2022 -
Retrieved from Google on August 12, 2022
Google Outlines New Algorithm Improvements to Improve the Accuracy of its Displayed Search Results
Google's launched some improvements for its Search snippets - which may be good for Google, but not so great for web managers.
By Andrew Hutchinson • Aug. 11, 2022 -
Retrieved from Snapchat on April 23, 2021
Snapchat Shares New Data on its Unique Audience Reach, and Why That’s of Value for Brands
The data shows that Snap is the key messaging app for the majority of its users.
By Andrew Hutchinson • Aug. 11, 2022 -
Retrieved from LinkedIn on August 12, 2022
LinkedIn Tests New ‘Discover’ Feed, New Groups Elements in Order to Enhance Engagement
LinkedIn's testing its own take on algorithm-based content discovery.
By Andrew Hutchinson • Aug. 11, 2022 -
Retrieved from Snapchat on August 11, 2022
Snapchat Shares New Data on the Importance of Brands Supporting Inclusion and Social Causes
The new survey incorporates responses from over 5,000 Snapchat users.
By Andrew Hutchinson • Aug. 10, 2022 -
Retrieved from Meta on August 11, 2022
Meta Expands Automated Ad Optimization Options via ‘Meta Advantage’ Program
Meta's automation tools are getting better, and it's looking to make them available to more businesses.
By Andrew Hutchinson • Aug. 10, 2022 -
Retrieved from Pew Research on August 11, 2022
New Report on Teen Social Media Use Underlines the Rise of TikTok, and the Fall of Facebook
The data underlines TikTok's youth dominance, while also highlighting the growing gap between it and Facebook.
By Andrew Hutchinson • Aug. 10, 2022 -
Retrieved from Twitter on August 10, 2022
Twitter Shares New Insights into Rising Soccer Discussion Heading into The World Cup [Infographic]
The World Cup is fast approaching, which will see football hype reach new levels.
By Andrew Hutchinson • Aug. 9, 2022 -
Retrieved from Instagram on June 09, 2021
Social Commerce May Not be the Trend That Many Had Hoped - Which is Bad News for TikTok
With Meta scaling back its in-app commerce plans, that could signal a bigger issue for TikTok and its growth plans.
By Andrew Hutchinson • Aug. 9, 2022 -
Retrieved from Meta on August 10, 2022
Meta Launches New B2B Advertising Audiences to Help Marketers Reach Key Decision Makers
The new audience segments will provide another way for B2B brands to reach key decision makers across Meta's apps.
By Andrew Hutchinson • Aug. 9, 2022 -
Retrieved from YouTube on August 10, 2022
YouTube Adds New Prompts for Shorts Content, New Insights into Channel Recommendations
YouTube's new comment stickers will provide new ways for users to engage via Shorts.
By Andrew Hutchinson • Aug. 9, 2022 -
Retrieved from @peplm/Twitter on August 09, 2022
Snap Tests Next Stage of In-Stream Commerce with New Product Stickers for Snaps
Snapchat's developing new, more interactive product display options.
By Andrew Hutchinson • Aug. 8, 2022 -
Retrieved from Lindsey Gamble/Twitter on August 09, 2022
Pinterest Launches New Board Sticker to Help Drive More Pin Traffic
The option could help to drive more traffic to your Pins via upfront prompts in the Idea Pin display.
By Andrew Hutchinson • Aug. 8, 2022 -
Retrieved from Instagram on May 24, 2022
Instagram Moves to Next Stage of Development with its Native Scheduling Tools
This could make it much easier to manage your IG content on the go.
By Andrew Hutchinson • Aug. 8, 2022 -
Retrieved from TikTok on August 09, 2022
TikTok Announces New Support Programs for Black Business Month
TikTok has announced an expansion of its ‘Support Black Businesses’ accelerator program, along with new initiatives.
By Andrew Hutchinson • Aug. 8, 2022 -
Retrieved from Reddit on August 08, 2022
Reddit Shares New Insights into NFL Engagement in the App [Infographic]
The NFL season is about to get underway, opening up new opportunities for marketers.
By Andrew Hutchinson • Aug. 7, 2022 -
Retrieved from Meta on August 06, 2022
Meta Launches New Conversational AI Which Learns from Human Interactions, the Next Stage of Bot Development
Effective bots can help to streamline your customer service process - and Meta's latest advances could significantly improve the process.
By Andrew Hutchinson • Aug. 5, 2022 -
Retrieved from LinkedIn on August 05, 2022
LinkedIn Adds New Link Sticker Option to Help Drive More Traffic From Your In-App Updates
This could be a big addition to your LinkedIn posting process.
By Andrew Hutchinson • Aug. 4, 2022 -
Retrieved from TikTok on August 05, 2022
TikTok Shares New Insights into How Gaming Marketers Can Connect with Audiences in the App
Some valuable new insights and tips from TikTok, both on promoting gaming content and tapping into the gaming discussion.
By Andrew Hutchinson • Aug. 4, 2022 -
Retrieved from Twitter on August 05, 2022
Twitter Makes ‘Location Spotlight’ Available to All Businesses, Announces New Marketing Education Initiatives
Ensure you're prepared for the end of year push with these new additions.
By Andrew Hutchinson • Aug. 4, 2022 -
Retrieved from Facebook on May 19, 2021
Facebook Shuts Down its Live Commerce Push, Which May Reflect Broader Disinterest in Live Shopping
Live commerce has been a key growth lever for Chinese apps - but western audiences seem less enthused by the option.
By Andrew Hutchinson • Aug. 3, 2022
