SMTLive
SMTLive is a twice-monthly live Twitter chat. The event brings together social-focused marketing professionals to discuss, share and learn about what's new in social media and digital marketing.
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#SMTLive Recap: Expertly Crafting Your Brand Voice
How do you craft your brand voice? We asked our #SMTLive community for their thoughts.
By Phoebe Bain • June 18, 2019 -
#SMTLive Recap: Defining Brand Voice
In our latest #SMTLive Twitter chat, we looked at how you define brand voice on social, which sparked some great recommendations from our community.
By Phoebe Bain • June 16, 2019 -
#SMTLive Twitter Chat Recap: Marketing Your Business on LinkedIn
In out latest #SMTLive Twitter chat, we discussed the rising benefits of LinkedIn for social media marketing, based on the real experiences of our audience.
By Phoebe Bain • May 30, 2019 -
#SMTLive Recap: Everything You Need to Know about TikTok
Our most recent #SMTLive Twitter chat looked at the potential of rising social app TikTok - here's a recap of the discussion.
By Phoebe Bain • May 16, 2019 -
B2B Marketers Share Their Best Tips for Instagram
How can B2B marketers tap into the power of Instagram to reach their social media goals? We spoke with our friends on #SMTLive to get others opinions on the matter, and here is what we learned.
By Emma Wiltshire • April 30, 2019 -
#SMTLive Twitter Chat Recap: The Future of Marketing Automation
Automation tools can have significant efficiency benefits - but they also come with some risks. Here's what our SMT community had to say about their automation experiences.
By Phoebe Bain • April 18, 2019 -
#SMTLive Recap: How to Choose the Right Marketing Automation System for Your Team
The right automation tools, used the right way, can have a major impact on your businesses' social media marketing performance.
By Phoebe Bain • April 15, 2019 -
#SMTLive Recaps Women's History Month
In our most recent SMT Live Twitter chat, we celebrated women in digital marketing as part of Women's History Month.
By Phoebe Bain • March 28, 2019 -
3 Keys to Designing Killer Social Media Content [Infographic]
Looking for the best approach social media design on a budget? Check out this infographic, based on tips from our #SMT Live audience.
By Emma Wiltshire • March 18, 2019 -
#SMTLive Recap: Social Media Design On a Budget
Here's a recap of our most recent #SMTLive Twitter chat, in which we discussed social media design and how to best manage your presentation on a budget.
By Phoebe Bain • March 15, 2019 -
7 Biggest Challenges of Social Media Management (#SMTLive Recap)
We caught up with 65+ social media managers around the world to talk about what it is like managing a brand's social media presence. Here, they share their biggest challenges on the job.
By Emma Wiltshire • March 01, 2019 -
The Difference Between a Social Media Manager and a Community Manager
A lot of people get confused when talking about social media management and community management. So we asked the question: What is the difference between a social media manager and a community manager?
By Emma Wiltshire • Feb. 28, 2019 -
Real Advice from One Social Media Manager to Another [Infographic]
During our last #SMTLive Twitter chat, we asked the group to share their best advice for juggling multiple social media accounts. Here are a few pointers to keep in mind that will help you stay sane.
By Emma Wiltshire • Feb. 15, 2019 -
#SMTLive Recap: Juggling Multiple Social Media Accounts
During our last Twitter chat, we caught up with social media marketing friends to talk about our experiences, our struggles and our best tips for success. Here are our main takeaways from the discussion.
By Emma Wiltshire • Feb. 15, 2019 -
How to Participate in a Twitter chat
Want to participate in a Twitter chat but don't know how? Here's a quick guide of how to join in the great conversation happening on Twitter.
By Emma Wiltshire • Feb. 12, 2019 -
#SMTLive Recap: Developing & Managing a Social Media Content Calendar
Do you need a social media content calendar? We recently put the question to our #SMTLive Twitter chat participants.
By Phoebe Bain • Jan. 27, 2019 -
#SMTLive Talks Platform Specificity and Ads
Missed our #SMTLive Twitter chat on 1/8? No worries, we recapped today's topic, Planning Your 2019 Social Media Ads: Placement & Budgeting, here for you.
By Phoebe Bain • Jan. 10, 2019 -
2019 Social Media Marketing Predictions by #SMTLive
What's coming next for social media marketing? We asked out audience in a recent #SMTLive chat.
By Phoebe Bain • Dec. 26, 2018 -
Engaging Your Audience Over the Holidays
How do you capture the holiday spirit in your marketing campaigns? What type of content are people more likely to engage with at this time of year? We've got the answers.
By Emma Wiltshire • Dec. 21, 2018 -
Turning Your Employees Into Social Media Advocates
Why should you use employee advocacy? How do you incentivize advocates and what challenges may arise? Here are a few highlights shared during our most recent #SMTLive Twitter chat.
By Emma Wiltshire • Nov. 14, 2018 -
The Real Benefits of User Generated Content
User generated content (UGC) is a modern-day digital word-of-mouth situation that benefits both brands and consumers. It's a win-win scenario and a marketing tactic that great brands can incredibly benefit from.
By Emma Wiltshire • Nov. 09, 2018 -
4 Ways Social Media Videos Can Benefit Your Business
We compiled this list during an #SMTLive Twitter chat. Here are four marketing goals you can reach through the use of social media video content.
By Emma Wiltshire • Nov. 07, 2018 -
Telling Your Story with Instagram Stories
What are the benefits of Instagram Stories? How do you create stand-out Stories? How do you reach a large audience? Our friends on #SMTLive try and answer these questions.
By Emma Wiltshire • Sept. 11, 2018 -
The Future of Social Media [#SMTLive Recap]
In our last #SMTlive Twitter chat we looked to the past and the future of social media, sharing ideas about where we see the industry going over the next few years.
By Emma Wiltshire • Aug. 03, 2018 -
The Creative Process of Launching a Marketing Campaign
The most successful marketing campaigns aren't created in one day; there is a method behind this form of creative genius.
By Emma Wiltshire • July 10, 2018
