Mary Wieder-Bottaro

Director of Marketing, Global Marketing Consultant

Mary is a global marketing, communications and business development expert in Verona, Italy, originally from the U.S. She has been developing a career in international marketing and communications and B2B marketing for almost a decade and has worked in the public, private and non-profit sectors for companies such as RRDonnelley, the Organisation for Economic Co-operation & Development (OECD), Perth Heat Baseball and, most recently, CROS NT. Her experience includes developing marketing plans and conducting market research on a global level for the B2B marketing environment, small businesses and start-ups, and she has worked in the U.S., France, Australia and Italy. Mary's expertise lies primarily in B2B marketing strategy including executing digital and social media campaigns, setting KPIs and tracking analytics. Mary is also the President and Founder of Verona Professional Women Networking and sits on the Board of Directors for Professional Women's Network (PWN) as VP of Marketing & PR.

Mary holds a Masters degree in Global Communications from the American University of Paris and a Bachelor's degree in Marketing from Lehigh University and speaks English, Italian and French.

27 ARTICLES BY Mary Wieder-Bottaro