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Track Social follows hundreds of thousands of posts made by brands on Facebook every month, and here are the most Most Liked from January 2013.
January was a month of winning, connecting with history and, as always, dogs. WWE challenged Disney for top spot with a beefcake explosion of Wrestling Fandom featuring The Rock. Meanwhile, Louis Vuitton and Starbucks both gave a retro shout out to themselves and Intel made a surprisingly artistic post with a notebook framing the Empire State Building.
But the viewer's favorite had to be from Entirely Pets, featuring some kids sticking their cuteness (and social media savvy) to their Dad by scoring 1,000,000 Likes with their plea for a puppy. Dad must have thought he had a pretty safe bet... now parents everywhere will find their decisions being 'taken to the people.'
The Track Social Top 10 Most Liked Facebook Brand Posts for January 2013*:
*Data is as of time of publishing. List is limited to 1 Post per Brand. Only Brands are included with recognized products, not celebrities or organizations.
Morgan J. Arnold is a marketing entrepreneur with a PhD in Engineering. Morgan is CEO of Track Social, the leader in Engagement Optimization.
Track Social monitors, aggregates and analyzes the Social Media accounts of thousands of businesses across multiple social media platforms such as Facebook, Twitter, LinkedIn and YouTube. Track Social provides a self-serve Analytics Platform as well as Professional Reporting, Social Advertising and Enterprise Consulting services.
Morgan is also CEO of Sprokkit, The Smart Marketing Agency.