May 5 Posted 2 years ago
I don't think it's going anywhere either. I will say though, at least in my experience, I was often annoyed by signing up for it and signing clients up for it. Determining whether clients already had a gmail, or had to make one or already had a plus account but didn't remember. All that was never easy to deal with! I preferred pre-plus though.
May 2 Posted 2 years ago
I've been and remain a big supporter of Google+. I wish there were a way to understand directly from the horse's mouth their direction. They seem to have been the masters of seeding their own doubt. The bevvy of recent rumor mills has certainly put greater doubt in the minds of marketers and executives. If people didn't get G+ before, it's become even murkier now.
What's for sure is that some of the functionality within G+ is stellar (hangout, photos,...). The SEO overlay is undeniably interesting for user and marketer alike.
Hopefully, Google will provide some strong sense of direction going forward!
May 1 Posted 2 years ago
I'm fairly savvy about online marketing tools and I could never really understand what Google + could do for the acquiring paying customers process. In fact, I have yet to figure out what it does at all.
From what I've read, I'm a majority opinion. Dead??? How about it never lived.
If all it did was up your search-being found-rankings, then why not simply say so. Other than that, after so long, Google+ is a mystery to many and therefore, can fail without a whimper of sorrow.
I'm astounded that Google never really tried to teach everyone what Google+ is and how best to use it to accomplish specific goals. Its far from intuitive re managing what you get as notices, emails, anything that relates to the specifics you want from participating.
Great idea? Not the way it was rolled out and not the way it assumes its own value will be perceived, understood and the difficulty of navigating it deemed worthwhile.
Apr 30 Posted 2 years ago
Agreed—Google+ isn't going anywhere, and besides, why would we want it to die? People are sometimes just slow to accept new things, and Google+ is no exception.
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...