May 5 Posted 3 years ago
I don't think it's going anywhere either. I will say though, at least in my experience, I was often annoyed by signing up for it and signing clients up for it. Determining whether clients already had a gmail, or had to make one or already had a plus account but didn't remember. All that was never easy to deal with! I preferred pre-plus though.
May 2 Posted 3 years ago
I've been and remain a big supporter of Google+. I wish there were a way to understand directly from the horse's mouth their direction. They seem to have been the masters of seeding their own doubt. The bevvy of recent rumor mills has certainly put greater doubt in the minds of marketers and executives. If people didn't get G+ before, it's become even murkier now.
What's for sure is that some of the functionality within G+ is stellar (hangout, photos,...). The SEO overlay is undeniably interesting for user and marketer alike.
Hopefully, Google will provide some strong sense of direction going forward!
May 1 Posted 3 years ago
I'm fairly savvy about online marketing tools and I could never really understand what Google + could do for the acquiring paying customers process. In fact, I have yet to figure out what it does at all.
From what I've read, I'm a majority opinion. Dead??? How about it never lived.
If all it did was up your search-being found-rankings, then why not simply say so. Other than that, after so long, Google+ is a mystery to many and therefore, can fail without a whimper of sorrow.
I'm astounded that Google never really tried to teach everyone what Google+ is and how best to use it to accomplish specific goals. Its far from intuitive re managing what you get as notices, emails, anything that relates to the specifics you want from participating.
Great idea? Not the way it was rolled out and not the way it assumes its own value will be perceived, understood and the difficulty of navigating it deemed worthwhile.
Apr 30 Posted 3 years ago
Agreed—Google+ isn't going anywhere, and besides, why would we want it to die? People are sometimes just slow to accept new things, and Google+ is no exception.
Webinars On Demand
May 09, 2017With all of the technologies available to marketers today, have we lost that personal touch? Join VP of Content Marketing for ON24, Mark Bornste...
April 05, 2017In the ever-changing world of digital marketing, operational efficiency, quick turn-around times, testing and adapting to change are crucial to...
Video is expected to account for three-quarters of all mobile traffic by 2020. But, creating powerful, effective video requires a significa...
Marketers are constantly seeking to engage with their buyers and drive actions that help buyers move rapidly through their customer lifecycl...