April 21, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
March 26, 2015Feeling overwhelmed by the massive amount of customer feedback data you’re collecting? You’re not alone! Many businesses are struggling to find...
February 20, 2015Symantec, the global technology security provider, needed to provide its global customer base access to social customer service. They were...
February 20, 2015An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...
Aug 10 Posted 1 year ago
Google has a separate index for mobile content. Google now has separate indexes for both traditional web content and mobile content. If you have added your mobile site to Google's mobile index, you will have a better likelihood at showing up in search results than a site without a mobile optimized design. In addition, these two different indexes should lessen any concerns of potential duplicate content issues.
Jul 16 Posted 1 year ago
Good top ten showing the upward trend of mobile use for purchase. This goes to show how mobile marketing will increasingly play a larger and larger role in business. With the increased use of mobile wallets such as Passbook I feel that any company not using mobile marketing in their promotion strategy will fall behind and eventually collapse.
There is a new technology called bluetooth beacons that will change the mobile world drastically in the next few years as well. Great technology that will change how mobile marketing works entirely.
May 7 Posted 1 year ago
Great stats! However, I do not wish to speak with anyone who does not own a toothbrush :)