Sep 30 Posted 2 years ago
You are right with strategy #1: Facebook posts must be with photos.
One of Instagram success reasons for B2B usages is photo displaying. Photo from posts attract web visitors attention, rather than a succession of text only posts. According to Forrester, Instagram reaches 4.2% engagement vs 0.1% (Facebook).
Look at this social tool: a social wall : if you republish your Facebook content in a social widget, photos are visual and give visitors a quick snapshot of your social news. Lots of online platforms can help you to do this, like Dialogfeed.
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