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How to Get Your Sales and Marketing Teams to Work in HarmonyContent Marketing for Midsized Companies: Whom to Target, What to CreateAtri Chatterjee of Act-On Software on the New Generation of MarketersMarketing Automation: What It Is and Why You Need to Know
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7 Rules of Content Marketing Design That Convert Customers [SLIDESHARE]
Posted on May 9th 2014
Poor design can kill your content marketing. Let’s say that your content is great, and you’re also being effective at promoting it. What else could you do to get more and better leads? You’ve got to optimize your design.
It doesn’t matter how good your content is - if you don’t address design and navigation issues, your audience won’t stick around to see it. Good design is about taking users through an engaging and persuasive journey. You don’t want your users clicking all over your blog just to find a link.
Uberflip‘s latest SlideShare covers 7 tactics to optimize your content marketing design and drive conversions: