Jan 21 Posted 3 years ago
Nice post but nothing to do with "marketing" and all to do with "marketing communications". If you haven't got that difference sorted, you have a problem.
Nov 2 Posted 5 years ago
Very interesting article. Archetypes really work. In art, for example, if you want your art to really touch people insides, you better try to transmit universal "emotions", which are the ones that have been there for ever and do not ever change. It has a lot to do with archetypes.
Thks very much for you article.
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