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Feb 20 Posted 4 years ago
Thanks for sharing this post with the Social Media in Organizations (SMinOrgs) Community, Vanessa. These communities are a great example of what I refer to as boundary-spanning communities/networks in Part 2 of the Social Media Primer (http://tiny.cc/SMinOrgsPrimer2 and http://tiny.cc/SMinOrgsPrimer1and2update). I address some of the value of these kinds of networks in a white paper entitled Trickle-up Socialnomics: Leveraging Social Media in the BtoB Context (http://tiny.cc/TUSpaper).
Courtney Hunt - Founder, SMinOrgs Community