Content Discovery Smackdown: Hootsuite vs. Buffer vs. KloutContent Marketing Minds: Ingredients of the Tastiest Content [Nutrition Label]From the Corn Field to the Digital Era: Content Marketing Starts with TrustContent Marketing: Is 2014 Really Shaping Up to Be the Year of Video?
Your Customers Aren’t Listening! How to Create Consumer Dialogue that Converts4 Tools for Nonprofit Social Listening and Reputation ManagementThe Promising Role of Social Listening in Treating Health IssuesThe Importance of Social Listening for Brands
- Public Relations
Facebook Testing a Way for Users to Buy Products on the Platform7 Website Tips to Attract More Shoppers to Your PagesHow eCommerce, Augmented and Virtual Reality Will Redefine the Retail ExperienceSearch Query Analysis to Increase eCommerce Website Conversions
- Content Marketing
Technology & Data
Social Startups: Bizible Connects All the Dots from Marketing Contributions to RevenueCreating the Perfect Profile for Your Social Media Marketing EffortUsing GPS and Localization for Social AnalyticsAnalytics and Prospect Intel: Discovering Your Ideal Prospect
- Big Data
- Tech & Innovation
3 Security Risks You’re Taking Every Day While Using Social MediaShould the President Have the Power to "Pull the Plug" on the Internet?How Safe is Your WordPress Website From Hackers and Other Malicious Attacks?
- Software & Tools
- Small Business
- Social Organization
Celebrating the Grand Re-Launch of Social Media Today! SBH Podcast Episode 8Why Should You Care If Your Employees Are Thought Leaders?Beyond Engagement: The Art of Managing Social-Media Risk in Employee Advocacy
Why All-in-One Social Media Management Systems Don't Cut It for Social Customer ServiceWhat You Should Know About Customer, Digital, and Contextual ExperienceSurging into Q3: How to Make It Better Than Q2Is How You Serve Your Customers Costing You Business?
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
Bridging the Gap: Students, Teachers and Social Media
Posted on October 5th 2011
We live in a day and age where every social account synchronizes with a smart phone. No one is out of reach. We can engage with anyone at any time. That is why more teachers should embrace the idea of utilizing Social Media to connect with their students and parents. As a society, it is time to accept this idea as well.
I understand the push-back; I am a father, too. Anytime a non-parental adult makes themselves available to our children, the sirens go off. I am no way suggesting that the teacher should have unsupervised, all-access to our children. What I am saying is that every time I look over at my 16-year-old, he is looking down at his phone. Our teachers must be where our children are. If our children are on Facebook and Twitter, then our educators should have a presence there as well. If a teacher can send out a tweet to a class full of students, reminding them to finish their research paper, we could be one step closer to better grades. “Finish your homework?” or “Remember: Test tomorrow” … imagine the power of one nighttime tweet!
Parents are part of this equation as well. Our children are not the only ones attached at the hip to Social Media. The first thing I do in the morning is open Facebook, check Twitter and respond to messages and @mentions ... then I check my email. I get mobile notifications from every one of my Social channels. I am just as connected as my teenager is. Often times, I feel a bit in the dark about my child's lessons, classwork, test schedules and homework. A teacher-run Facebook group would shed light on these areas, not to mention the parent-to-parent networking power it would provide. We could create and be part of an online mini-community dedicated to the educational advancement of our children. We can be up-to-date and informed on the day-to-day classroom activities, and receive notifications from teachers on all things important.
Teachers should be where the students are, they should also be where the parents are; the best places to start are Facebook, Google+ and Twitter. Social Media integrates into almost every aspect of our daily lives. We tweet about great food, we take pictures of our children's milestones and post them on Facebook, we blog about positive experiences, and post political rants on YouTube. We have accepted Social Media as a solution to inform others as well as keep us informed. It is time that we let it do just that for our educational system.