Join this free webinar to learn how leading brands are adapting to meet the needs of their customers in social media. The panel includes Dan Gingiss of Discover and Kristina Libby of MicrosoftRegister here!

Choosing the Most Effective Social Media Platform for Your Business [INFOGRAPHIC]

"Whether you are a traditional bricks and mortar business or an online startup, social media can assist you in making your business a success. How?"
 
By understanding your audience, choosing the right platforms for your business,, and sharing the interesting content that people want to consume.
 
And, to elaborate this further, the folks at merchantmoney have put together a handy infographic that takes a closer look at how to choose the most effective social media platform for your company. Perhaps most importantly, the graphic visualizes some tips for making a social media marketing plan. Here are a few of them:

Establish your market:  Ask yourself, what is your demographic? Is it a visual product or service? Would certain social media outlets (like Pinterest, Google+, or YouTube) be more beneficial?

Plan your content:  Make sure you're offering valuable, engaging content that won't make followers switch off.

Consistency is key:  Make sure your brand is recognizable across all social networking sites, and fits seamlessly with your company's branding style.

Check out the competition:  There's no harm in doing some market research on who your competitors are and how they do business. Whatever they do, do it better!

Read more tips in this visual:
How to Choose The Most Effective Social Media Platform For Your Business - #infographic #Socialmedia #smallbusiness

Join The Conversation

Upcoming Webinars

Whitepapers

  • September 03, 2015
    The Social Customer Service Index 2015Measuring Use and Effectiveness of Social Media Tools for Customer Service An exclusive whitepaper bro...
  • September 02, 2015
    Word-of-mouth marketing has always been a powerful driver of consumer behavior. Every experienced marketer knows that customers are mo...