Aug 29 Posted 7 months ago
Thanks for reading, Mary Grace! It's more about changing what we see as being important Facebook metrics. Sentiment, on/off topic comments andinfluencer engagement help paint a picture of the true effectiveness of posts, as opposed to "likes", which really don't tell us much.
Aug 29 Posted 8 months ago
I must confess that I am doing my social media marketing wrong; that I rarely entice our audience to shoutout their thoughts about us. I am clearly losing the essence of social media in getting real people engaged in the topics I share.
Clearly, this is a wake-up call for those doing it wrong. Thank you for sharing this great piece, Ryan.
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