Feb 9 Posted 2 years ago
While it's much easier to sign in with Facebook, connecting with Facebook is almost often a matter of trust.
Many apps request permissions to access private data of many different types. Users — quite rightly — are often reluctant to grant those permissions to an app they have no reason to trust. Do they really want the app to be able to post "on their behalf" on social networks?
How do you know what does the app do with your personal data?
Feb 3 Posted 2 years ago
Note that registration through Facebook or Google is also much easier to a casual user.
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...