Join this free webinar to learn how leading brands are adapting to meet the needs of their customers in social media. The panel includes Dan Gingiss of Discover and Kristina Libby of MicrosoftRegister here!

Facebook Is Looking to Increase Its Mobile Traffic

Facebook has 800 million monthly active users. Of these, more than 350 million people access Facebook through their mobile devices, which make for nearly 44% of its user-base.

When looked at from the aspect of getting the traffic, then mobile devices again are traffic generating platform for Facebook with 33%.

Seeing this fact, Facebook has decided to get more serious about paying more attention to extracting the most from its service’s users from mobiles.

Recently, Facebook launched its new iPad app, updated its iPhone app and also improved upon its mobile browser. Facebook also offers mobile versions for Android, Blackberry and other such services. With the release of new versions of the site and iOS apps, Facebook is expected to give a big time boost to its mobile users. Constantly, with more accessibility of smartphones and iPads,

Facebook has taken its online world from the internet on a computer to an internet on a mobile.

Twitter is already very successful with its mobile version service with about 55% of its traffic coming from mobile devices. Facebook could achieve the same percentage and might even surpass it if it works on the aspect.

Already over 90% of the iPhone owners access Facebook through their smartphone devices. It is more handy and convenient. As the changes in the computer and gadgets world is taking place, so is the future of social networking platform changing.

Join The Conversation

Upcoming Webinars

Whitepapers

  • September 03, 2015
    The Social Customer Service Index 2015Measuring Use and Effectiveness of Social Media Tools for Customer Service An exclusive whitepaper bro...
  • September 02, 2015
    Word-of-mouth marketing has always been a powerful driver of consumer behavior. Every experienced marketer knows that customers are mo...