April 21, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
March 26, 2015Feeling overwhelmed by the massive amount of customer feedback data you’re collecting? You’re not alone! Many businesses are struggling to find...
February 20, 2015Symantec, the global technology security provider, needed to provide its global customer base access to social customer service. They were...
February 20, 2015An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...
Sep 10 Posted 1 year ago
Social media has become an increasingly important part of people’s daily routine. No longer is it just for socializing with others, but many users look to social media sites for recent news, reviews, and jobs.
With that in mind, it is beneficial for businesses to take advantage of this affordable marketing tactic. Sites such as Facebook, Twitter, LinkedIn, and YouTube are great ways for companies to build brand awareness, improve SEO and engage with their customers. Additionally, using these networks can help to determine your target audience, their demographics and give a better understanding of what the public is looking for from your company.
Aug 28 Posted 1 year ago
There has been a rapid adoption of technology-based social networking that has been transforming social norms and politics around the world for the past decade. Our clients were starting to ask more questions about how it may affect their business, and the interest was across multiple industries