May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Jan 14 Posted 1 year ago
Hi Jessica,Old Spice has boldly pulled the concept off with style, like they have in all their previous ads.Glad you liked the article. We sure enjoyed the ad too.
Jan 13 Posted 1 year ago
I must admit while the ad was somewhat weird..and creepy, I haven't personally ever seen anything that could compare to this Old Spice commerical. I felt the need just to share it with all my friends and social media followers for the main reason that it was so creepy and weird. Within days it was viral, nobody could ignore it even if they couldnt stand it. This is marketing brillance when a company creates such a buzz for one minute long commerical.
Great article, I will be sharing this with all my Tweeps (: