May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Dec 19 Posted 1 year ago
Telemarketers spend a lot of money in research and development of phone scripts. More often than not, sales people try to inject pain or uncertainty and recommend their products or services to mitigate it. The telephone is used as a marketing instrament of choice after softer methods have not worked. This is one reason why many phone customers place themselves on do not call lists.
The most effecient way is to provide something of value in return for an email address. I found it interesting the kinds of questions I was asked just for registering to comment on this site. I share your perspective and insights and this is why I agreed to divulge my information as consideration for the privilidge of acknowledging your intent in a likable manner.