Jun 13 Posted 3 years ago
Nice find, Douglas. I liked the stat on positive posts getting more likes, and negatives getting more comments. It makes perfect sense but I never thought about it!
One thing missing under the topic of "what to post" is the type of content. It's important to provide value to your fans so that they engage with your Facebook page.
Nick Steeves wrote a great article "8 Sure-Fire Facebook Post Formulas That Drive Engagement" which gives specific formulas on what kinds of posts are most effective for businesses on Facebook. He analyzed a few of the world’s top Facebook Pages to see which posts were, on-average, creating more engagement with their Facebook fans than others. These Facebook post formulas can be applied to any type of business.
Webinars On Demand
September 14, 2016Effective storytelling has always been an important tool for marketers and advertisers, but only in the last few years has the art of telling...
August 17, 2016Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. It can be chal...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...