Jun 13 Posted 2 years ago
Nice find, Douglas. I liked the stat on positive posts getting more likes, and negatives getting more comments. It makes perfect sense but I never thought about it!
One thing missing under the topic of "what to post" is the type of content. It's important to provide value to your fans so that they engage with your Facebook page.
Nick Steeves wrote a great article "8 Sure-Fire Facebook Post Formulas That Drive Engagement" which gives specific formulas on what kinds of posts are most effective for businesses on Facebook. He analyzed a few of the world’s top Facebook Pages to see which posts were, on-average, creating more engagement with their Facebook fans than others. These Facebook post formulas can be applied to any type of business.
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February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...