May 22 Posted 1 year ago
Another pro for Facebook: if you're marketing to older adults (as my agency does), it's the 800lb gorilla.
Creating Results' Social, Silver Surfers research found that Facebook is tops in unaided awareness -- 85% of all respondents (even those who don’t use social networks at all) said Facebook” when asked to name platforms that they were familiar with. And it's tops in use by 50+ers, as shown in our study and many others.
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...