- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalGoogle Is Changing the Close Variant Matching Option in AdWordsBefore You Invest in Online Advertising, Do This!Native Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity at the Social Shake Up: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
Social Startups: Moment.me Captures a 360-Degree View of The Social Shake-Up 2014Hootsuite Partners With Syracuse University to Bring Social Media Savvy to College StudentsThe Best Hyperlapse VideosThe Best Content Moderation Tools for Busy People Who Don't Have Time for That
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career GrowthThe Social Shake-Up Attracts Wide Breadth of Brands and IndustriesThe Social Shake-Up: How CMOs Drive Innovation and Revenue GrowthThe Social Shake-Up: The Future of Social Business
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
The Rise of the Millennials [INFOGRAPHIC]
Posted on December 25th 2013
With 76Million+ members of the Gen Y population, they cannot be ignored. Did you know it costs $24,000 to replace each millennial hire that leaves, and 91% expect to stay in a job for less than 3 years? Or that by 2014, Gen Y will have over $1.4 trillion in spending power? The team at Badgeville has designed below infographic that takes a deeper look into how marketers and managers can get the most out of their workforces and audiences of this age bracket.
Key takeaways from infographic
Millennilas are predicted to surpass the spending power of baby boomers by 2018.
1 in 10 Millennial makes over $100,000.
Millennials love to shop as compared to 40% of adults overall, they spend 8% more on apparel then those aged 35 to 44, even though they earn 22% less.
45 percent of companies have higher turnover with millennials.
40 percent of millennials think that blogging about workplace issues is acceptable.
Over half of millennials said they would rather Give UP THEIR SENSE OF SMELL than GIVE UP THEIR TECHNOLOGY.
image by: ahsknightbeacon.org