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The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
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A vast majority of marketers use content marketing today. But how do they do it? Uberflip just published a very insightful infographic with data by some of today's top experts in content marketing, including Marketing Profs, Demand Metrics, and Content Marketing Institute. The visual highlights the latest findings regarding tactics, adoption, and measurement of ROI.
Which tactics do marketers currently prefer? Are they seeing the results that they expect? What does the future look like? Check it out!
Jose is a seasoned professional with 8 years of experience in online marketing, traditional marketing and cross-platform content with a design edge. He has successfully worked with public and private sector brands such as Sales For Life, Uberflip, Wella and the Governement of Ontario, Canada.