SyneCore Digital Short: SoLoMo

Chris Horton
Chris Horton Digital Strategist, SyneCore Tech

Posted on January 30th 2013

SyneCore Digital Short: SoLoMo

SyneCore Digital Short SoLoMoThink SoLoMo is just for brick and mortar companies? You'd be wrong! Any SMB can implement a SoLoMo marketing campaign that produces results. Watch the (fictitious) team at MarTech Brewing as they brainstorm a SoLoMo strategy to launch their seasonal winter ale.

 

 

 

Chris Horton

Chris Horton

Digital Strategist, SyneCore Tech

Chris Horton is a Content Creator and Digital Strategist for Minneapolis-based Integrated Marketing Agency SyneCore. An avid tech enthusiast, Chris has written extensively on a number of topics relevant to the growing Marketing Technology industry, including SEO/targeted discovery, inbound, content, social, mobile, apps, online branding/PR, and Internet trends. Chris' marketing tips can be found on SyneCore's Marketing Technology for Growth blog. You can connect with Chris on TwitterLinkedIn, or Google Plus, or eMail him at chris@synecoretech.com.

See Full Profile >

Comments

Chris has got it right.  #SoLoMo properly deployed engages mobile users with content relevant to their activities, with end-to-end engagement and personalization across all channels.  We call it CEM: for consumer engagement mobile.  http://bit.ly/KDVEn4