Why Google Plus Should Become Part of Your Social Media Package

Ajay Prasad
Ajay Prasad Owner, GMR Website Maintenance

Posted on March 21st 2014

Why Google Plus Should Become Part of Your Social Media Package

Facebook might have more users. Twitter might make more headlines. But in 2014,

Google Plus is likely to be the Google+ becomes the Part of  Your  social Media Package most important social media tool in your communications arena.

For the unfamiliar or uninitiated, here’s a     Google Plus primer:

  • Similar to Facebook and Twitter, it allows you to create a page to promote your business, product, service or organization
  • Unlike Facebook and Twitter, Google Plus adds significant juice to your SEO efforts.

The power of Google Plus, in terms of search engine optimization, is that every time you create a new post (or status update or tweet, in Facebook and Twitter parlance), you’re essentially creating a new web page, which is very likely to appear in Google search results.

Last year Google search hosted between 79 and 81 percent of all internet searches in the United States, according to StatCounter.

As if that’s not reason enough to make Google Plus part of your social media package in 2014, the service is also growing by leaps and bounds. It’s only been around since 2011 and already has more than 300 active users each month. It’s no longer the domain of techies and early adopters. Companies large and small are increasingly using it as a means to amplify their communications messages in the increasingly noisy world of social media.

So as you evaluate your social media strategy this year, make sure to make the most of this powerful tool.

Use the communities feature to create groups where your key audiences can connect, share ideas and talk about your business, organization, services or products. Use the hangouts feature to host discussions and demonstrations, share photos and connect directly with key audiences via video chats (which are proving much more popular than the dreadful conference calls everyone is so used to using). And consider integrating it into your homepage, landing pages and secondary pages.

It might not have the cache of Facebook or Twitter (yet), but Google Plus is emerging as a powerful new tool that shouldn’t be ignored.

Ajay Prasad

Ajay Prasad

Owner, GMR Website Maintenance

Based in Orange County, California, GMR Website Maintenance has been a leader in the field of website design and management since its conception in 2004. With a standard of excellence and a worldwide reputation that reflects it, GMR Website Maintenance continues to embolden each of its clients through first-rate customer service and meticulous attention to detail.

Our website maintenance services include, but are not limited to:

  • Website content updates
  • Product updates for ecommerce sites
  • Feature additions
  • Complete website redesign

Our mission is to ensure high quality and efficient website maintenance services, tailored to fit each of our clients needs. We make this possible through our:

  • Quick turnaround time (as soon as 24 hours)
  • Regular updating of content and graphics
  • Search Engine Marketing (SEM) capabilities
  • Tailored services to meet every need
  • Reputation for excellent service
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Comments

300 users of Google Plus???