Aug 11 Posted 2 years ago
Great food for thought Eric. I've always considered sharing subject-matter expertise as one of the most powerful forms of advocacy - everyone has some form of professional know-how that can be beneficial to colleagues, customers and consumers.
One thing you mentioned had me thinking - should an employer "expect" an employee to participate in a program of this nature? Yes, participation should be encouraged, but surely it should ultimately be voluntary, even if there are benenfits for both parties?
Webinars On Demand
January 25, 2017While we’ve had access to the Internet since the early 1990s, we’ve only started to experience the full effects of its disruption on public rela...
December 07, 2016It's finally happened, social media has grown up and sold out. And it's awesome. For digital marketers, the maturing advertising options on soci...
Video is expected to account for three-quarters of all mobile traffic by 2020. But, creating powerful, effective video requires a significa...
Marketers are constantly seeking to engage with their buyers and drive actions that help buyers move rapidly through their customer lifecycl...