Hootsuite Updates its Analytics and Offers Additional Reporting
Old Hootsuite Reports
Hootsuite’s New Beta Analytics
- And Ow.ly Traffic (posts published from Hootsuite).
In the dashboard and the reports, the current stats are shown with a comparison to previous numbers - a calendar control on the top right of the page lets you choose the time period you wish to see stats for. The dashboard and the reports show you the change in the displayed metric over the time period selected.
Boards: More Depth and Better Reporting at a Price
Some things missing
A Missed Opportunity: No Response or Social Service Analytics
- Inbound volume.
- Response volume.
- Percentage of inquiries responded to.
- First response time.
- Average response time
Over to you
Mar 3 Posted 7 months ago BobCarverTC
As expected, Hootsuite is adding features to their new analytics features. They recently added data export to their boards feature. You can download boards to .XLS or .CSV format. Since this feature was added after our article, the button does not appear in our screenshots. - Bob
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