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News

February 28, 2017
Facebook's Reactions have now been available for a year - so how are they being used and what insights can they provide?
Facebook Reactions a Year on – How are Reactions Being Used and What Does That Tell Us? | Social Media Today
February 28, 2017
Snapping and sending pics is easy - become a Snapchat super user by incorporating these ideas into your stories each week.
22 Snapchat Tricks You Didn’t Know Existed | Social Media Today
February 28, 2017
Facebook's rolling out an update for Pages on the web called "Inbox", enabling brands to manage their Messenger, Facebook posts, and Instagram comments in one centralized hub.
Facebook's Rolling Out a New Page Inbox to Manage Page, Messenger and Instagram Comments in One Place | Social Media Today
February 28, 2017
Facebook has released a new report which underlines the strength of Lookalike Audiences on the platform.
Facebook Releases New Report into Effective Automotive Marketing on the Platform | Social Media Today
February 28, 2017
Periscope has announced some new features, and the expansion of Periscope Producer.
Periscope Announces New Groups Update, Broadens Access to Periscope Producer | Social Media Today
February 28, 2017
With organic reach so low for Pages, should you consider abandoning Facebook entirely?
Why Abandoning Facebook Is A Horrible Idea for Your Business | Social Media Today
February 28, 2017
Twitter has released a major events calendar for March to help marketers tap into relevant conversations.
Twitter Releases March Events Calendar to Help Marketers Tap into Key Conversations | Social Media Today
February 28, 2017
Here are some key tips on how to run an effective contest on Facebook (and why you might want to).
February 27, 2017
Here are some tips on how to use Instagram's new multi-image posts to advantage.
7 Ways Your Brand Can Leverage Multiple Image Posts on Instagram | Social Media Today
February 27, 2017
What are the benefits of guest blogging? Contributor Randy Milanovic outlines some key pros and cons in this post.
Should I Write or Accept Guest Blogs? | Social Media Today
February 27, 2017
Facebook's Marketplace tool offers new opportunities for full-time sellers to boost exposure.
How Full-Time Sellers Can Use Facebook Marketplace to Reach More Consumers | Social Media Today
February 26, 2017
Here's how three movies nominated for Academy Awards this year have used social media to boost audience awareness.
February 26, 2017
What are the legal restrictions on using music in your content - and does adding music generate better results?
Exploring the Legal and Creative Aspects of Using Music in Social Media Campaigns | Social Media Today
February 26, 2017
Here are some ideas for how B2B brands can use live-streaming in their marketing and outreach efforts.
8 Creative Ways To Use Live Streaming For B2B | Social Media Today
February 25, 2017
LinkedIn has confirmed that Saved Searches have now been reinstated for both paying and non-paying users.
LinkedIn Reinstates ‘Saved Searches’ After Desktop Re-Design | Social Media Today
February 25, 2017
Snap Inc. has added a new game to Snapchat which you can play by using their World Lenses option.
Snapchat Lens Games Could be a New Marketing Option | Social Media Today
February 25, 2017
Millennials are unlike any other generation, and as such, marketing to them calls for specialized strategies.
7 Tips to Consider When Marketing to Millennials | Social Media Today
February 24, 2017
Facebook has announced a new live-stream ad break option, which could make Live a more enticing option for creators.
Facebook Announces Live Video Ads, Extended Ad Testing in All Video Formats | Social Media Today
February 24, 2017
In a new video, social media expert Simon Kemp looks at how brands can use messaging apps in their marketing efforts.
February 24, 2017
Sprout Social has released a new report which looks at the key social media habits and trends among different age groups.
New Report Shows Social Media Preferences and Habits Among Generations | Social Media Today
February 24, 2017
Here are three ways to use Instagram's new multi-image posts.
3 Ways to Use New Instagram Slideshow Posts for Your Blog, Brand or Business | Social Media Today
February 24, 2017
What's the difference between the various LinkedIn access levels? Contributor Melonie Dodaro provides an overview here.
LinkedIn Membership Levels: Free vs Premium vs Sales Navigator | Social Media Today
February 24, 2017
Facebook has added in a heap of new Profile Frames and updated their main Frames page.
Facebook Updates Profile Frames Page, Adds 200 National Flags | Social Media Today
February 24, 2017
This new infographic from SalesForce provides an overview of long-tail queries, and how to use them in your content strategy.
Long-Tail Keywords: What They Are and Why You Need to Use Them [Infographic] | Social Media Today
February 24, 2017
Have you formulated your 2017 inbound marketing strategy? Here are some tips.
Developing Your Inbound Marketing Strategy for 2017 | Social Media Today