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News

June 29, 2017
Snapchat has announced a new option which enables users to create custom Geofilters within the app itself.
Now, You Can Create Your Own Snapchat Geofilters Within the App Itself | Social Media Today
June 29, 2017
Here are four great content curation and ideation tools to consider.
The Best Content Curation & Ideation Tools for 2017 [Video] | Social Media Today
June 29, 2017
Facebook has released a new research report which looks at how users celebrate birthdays on The Social Network, and how to reach them to maximize ad impact.
Facebook Releases New Research on Birthday Planning and the Opportunities for Marketers | Social Media Today
June 29, 2017
Instagram is not just about great images, but how you use those images to share a mood and tell a story.
5 Secrets to Developing The Best Instagram Layout for Your Brand | Social Media Today
June 29, 2017
Facebook's rolling out their new 'Discover' tab on Messenger to raise awareness of bots.
Facebook Rolls Out Bot Discovery Tab in Messenger, Adds New Options to Raise Bot Awareness | Social Media Today
June 29, 2017
Snapchat recently launched a new self-serve ad platform - here's how it works.
snapchat-ad-manager
June 29, 2017
Here's a review of how the social conversation evolved around Amazon's recently announced deal to acquire Whole Foods.
Amazon, Whole Foods and the Transformation of Retail - The View from Social | Social Media Today
June 29, 2017
A welcome e-mail can be a key element of your e-mail marketing strategy. Here are some tips on how to optimize your welcome message.
Welcome Emails: Your Indispensable First Impression [Infographic] | Social Media Today
June 28, 2017
Facebook has passed another audience milestone, reaching 2 billion active users.
Facebook Passes 2 Billion Monthly Active Users, Adds Tools to Celebrate | Social Media Today
June 28, 2017
Facebook is adding some new functions to their M suggestions virtual assistant tools.
Facebook Adds New Functionality to M Virtual Assistant, Expanding Use Case for Bots | Social Media Today
June 28, 2017
This infographic provides some key tips to help you get moe views with your YouTube content.
68 Ways to Get More Views on YouTube [Infographic] | Social Media Today
June 28, 2017
Fight website mediocrity with these four tips.
how to make your website less boring
June 28, 2017
Facebook's adding a new way to focus your ads on specific households, which may be a little creepy to some.
Facebook Adds Family Targeting to Ad Products, Enabling New Focus Options | Social Media Today
June 28, 2017
This new infographic provides some tips on how to use paid, earned and owned social in conjunction to maximize your performance.
The Social Trifecta: Optimizing Owned, Earned and Paid Social Media [Infographic] | Social Media Today
June 28, 2017
Pinterest has announced that over the next few weeks, they’ll be rolling out two-factor authentication to all users.
Pinterest Adds Two-Factor Authentication for an Important Layer of Extra Security | Social Media Today
June 28, 2017
Facebook's adding some new tools to enhance their Dynamic retargeting ads.
Facebook Adds New Display Options for Dynamic Ads to Improve Retargeting | Social Media Today
June 27, 2017
Facebook has added some new interactive tools, including animated emoji responses, to Messenger video chats.
Facebook Adds New Tools and Visual Effects to Messenger Video Chats | Social Media Today
June 27, 2017
User-generated content can generate significantly better results amongst Millennial audiences. Here are some key examples.
McDonald’s Monopoly Mo Selfies UGC Campaign
June 27, 2017
Facebook beacons can make your social media marketing easier and more effective.
Facebook Beacons: Growing Your Audience for Free | Social Media Today
June 27, 2017
This infographic outlines the key elements of why content marketing is a successful tactic, and how it works.
Here Are 7 Reasons Why Content is Still King in 2017 [Infographic] | Social Media Today
June 27, 2017
Facebook's giving some Pages an option to add embedded text to their Page cover photos.
Facebook's Testing a New Option to Add Text to Cover Photos on Pages | Social Media Today
June 27, 2017
Emotional resonant video content can generate great audience response. Here are some key tips on how to generate more emotion.
How to Add More Emotion to Your Social Media Videos | Social Media Today
June 27, 2017
Collaborating with industry experts can give your content the edge it needs. Here are some tools to help.
social content
June 27, 2017
Your online presence is an essential part of your small business’s success. Keep these ten tips in mind as you launch your business or give your online reputation a revamp.
Website error, bad online presence for small business
June 26, 2017
Here are some key tips to help ensure you're making the most of your social media marketing efforts.