At the Tedx Talk last week, we listened to the social media thoughts of Tim O'Reilly, the founder and CEO of O'Reilly Media, largely considered to be the world's foremost computer book publisher.
He said an interesting thought, that we should all think about this week
"Create more value than you capture"
I love that idea. I love it in terms of social marketing. I love it in terms of leading people. I love it in terms of being the best human being that you can be!
This week when you are tweeting, blogging, any social media activity...I would add the following thought
"Create more value than content!"
I say that because people seem to write content, they write blog posts, they tweet....but if that content isn't valuable then it is...well, useless at best and spam at worst.
When you are with people at home or at work challenge them and yourself to
"Create more value than work"
So obvious...but how many of us create work, thinking that makes us valuable....when we should create value as that makes us invaluable!!