Earlier this week I was described as a social media evangelist - in other words someone who sets out to 'convert' people to social media and being a passionate supporter of social media.
That was a great accolade. I do know however that social media is not the solution to every business issue and challenge and nor is every business ready to adopt social media.
However for those organisations who are visionary and want to embrace social media platforms as part of their communications and marketing plans - be that for internal communications or external communications - I can definitely point you in the right direction of best practice case studies and provide you with a frame work of how to get started.
On a recent Podcast Sisters podcast we specifically looked at how social media strategies and tools can help companies ride the recession. You can download the podcast about social media to ride the recession or listen to it here.
What thoughts do you have or experiences you can share of using social media as a low cost way of building your brand, attracting more clients, delivering services to your clients or reducing your overheads? You can leave your comments here or you can post your thoughts to our Friend Feed Room.
ADDITIONAL RESOURCES
Read a recent article about the importance of employee engagement through a period of recession as a critical element of your talent management strategy
Link to original post