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The old chestnut of whether it's time to look for a new job has surfaced again â€" whether PR is on its last legs, or just going through a transitional phase.
In the red corner we have Brian Solis, and in the blue, we have Steve Rubel. Both are heavy hitters so it will be interesting to see how this plays out.
If PR does get handed to the general online population, then here's a great opportunity from an airline that's handing it's next PR campaign to one lucky blogger.
With all due respect to the number-crunchers out there, accounting has always been a bit of a dry area when it comes to exciting PR. Seems that all it needed was a catchy jingle, thanks to this excellent viral from Intuit QuickBooks. That is really the silky smooth sound of small business success!
Hat tip for that one to BizLaunch.ca.
~ John Carson, Senior Digital Media Specialist, GCI Canada