Shel's interview with Michael Dell is an important milestone in the SAP Global Research Survey.
Why? As Shel stated in the post:
- It's probably the most extensive interview with a major CEO on this subject ever.
- He answered all questions, including a few that were tough.
- Michael is thinking broadly about this topic as evidenced by his quote below.
You know, people talk about social media programs but I just think about conversations with customers. We have hundreds of millions of them every year. We listen on the phone and in the offices of our customers. Why not improve our online listening skills and the number of ways we can do it? We want our customers to walk the hallways of Dell. From our engineering labs to manufacturing plants to service and solutions teams. This means that when we're making decisions, we're always thinking about our customers.
Thank you Michael for adding your thoughts regarding how Dell's use of social media is impacting business and culture! Hat tip to RichardatDell for making this happen!
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