With all the virtual learning opportunities out there, it's refreshing to see a live in-person forum specifically for corporate marketing and communication leaders. Of course, The Social Customer Leadership Forum this Wednesday, July 20, is still very much about online business strategy.
Seats still are available for the forum at New York University's Midtown Campus. The event will showcase case studies from leading brands that demonstrate how organizations innovate their overall customer experience through social strategies focusing on the customer perspective.
This forum is open to 75 senior marketing and communications leaders from leading brands, agencies and technology companies. The heavyweight lineup of speakers includes:
- Robin Carey, CEO and Cofounder, Social Media Today, LLC
- Ben Cathers, Social Media Manager, Lightspeed Financial
- Alan Nugent, CEO, Mzinga
- Sarah Tye, Innovation Program Manager, Pitney Bowes Inc.
- Evan Welsh, Director of Global Media Relations, SAP
Questions that will be addressed:
- How do you engage your customers through social technologies?
- What are the leading tools and technologies used to connect with customers?
- How do you integrate public social platforms like Facebook, Twitter, and Blogs within your enterprise customer solutions?
- How do you get insights from social interactions with your customers?
- How do leading brands organize themselves for social customer service?