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The 2016 Sensible Social Media Checklist for Business [Infographic]

Do you ever have trouble keeping track of all the various tasks you need to cover off each day across the various social media platforms on which your brand has a presence? Are there little details you always forget to check, little notes that you pass over as you’re updating your accounts and getting everything in order?

With so many updates and changes in social, it can be hard to keep up. The good people at The Whole Brain Group know this, so they’ve created an infographic which acts as a checklist for brands looking to ensure they’re making best use of their social channels.

The list covers the basics of content creation, Facebook posting, Twitter, LinkedIn, YouTube, Instagram and Pinterest tasks, among others. Each segment offers helpful, platform-specific reminders with advice on hashtag use, where to include keywords and new additions and tools to consider.

It’s an interesting approach, and it’s built to be tailored to how your brand uses each platform, with gaps on each panel for you to fill in your own posting frequencies.

Check out the full infographic below, it may help serve as a reminder of what you need to get done each day. The only point I definitively don’t agree with is the suggestion of using hashtags on Facebook. Don’t use hashtags on Facebook – studies show that hashtags on Facebook actually reduce the levels of interactions on posts, the opposite effect than what you’re aiming for.

The 2016 Sensible Social Media Checklist for Business [Infographic] | Social Media Today

You can check out the original infographic on The Whole Brain Group's website.

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